Apple's "Project Titan" lives on, as the company is reportedly building large drive rooms in California for continued testing, and developing advanced battery technology.

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Apple's automotive ambitions could have been augmented with the acquisition of Tesla, an analyst claims, with the iPhone maker said to have made a "serious bid" to buy the electric car producer in 2013, a move that could have brought technology developed under "Project Titan" to commercialization far earlier.

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Apple is working out ways its "Project Titan" self-driving vehicle could be improved to give its users more privacy via a band-based lighting system, as well as a door system that can provide far greater access to the inside of the car than how current doors can open.

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This week on the AppleInsider Podcast, William is off, and Jimmy Destri of the band Blondie joins Victor to talk about iTunes, Facebook's responsibility, Apple News, Apple Car, and Steve Jobs stories.

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Self-driving vehicles in Apple's "Project Titan" could reduce the amount of processing required to recognize objects and to understand the layout of the road ahead, using a "confidence" algorithm that can allow a car's computer to get just enough data from sensors to perform the processing.

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In a claimed effort to streamline operations, Intel recently shaved "several dozen" people from its roster of employees working on autonomous vehicles at the company's Silicon Valley Innovation Center in Palo Alto.

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For the first time, Apple in April reported a decrease in the number of self-driving test vehicles it has on California's public roads.

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Apple is stepping up its automotive efforts as part of "Project Titan," with the firm reportedly in discussions with a number of component suppliers about LiDAR sensors that could be used in the iPhone maker's next generation of self-driving vehicle systems.

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Apple's self-driving vehicle technology has the potential to make being a passenger even safer than before, with the company coming up with ways to determine how fast the car is moving along a road without using traditional sensing technology, as well as how the wheels slip in hazardous conditions.

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Signaling that it's continuing work on a full-fledged electric car, or at least a platform, Apple has reportedly hired Tesla's engineering VP in charge of powertrains Michael Schwekutsch.

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Apple is still coming up with new design ideas it could incorporate into a self-produced vehicle, despite the seemingly self-driving nature of "Project Titan" in its current state, by creating a version of a car sunroof that offers a considerable number of position combinations compared to currently-used sunroof designs.

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Apple is continuing to work on areas of car design and self-driving vehicle systems as part of "Project Titan," including how to improve a car's ability to detect its immediate surroundings using sensors, and to automatically determine nearby points of interest that other car systems need to know about.

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Passengers in an Apple-designed car of the future may find the vehicle to have a unique interior lighting system, consisting of fiber optic-based segments that could become practically invisible when not in use by blending into the car's various surfaces, and could even offer indicators to drivers within the windscreen.

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Trying to rally people at Apple's annual shareholders meeting, CEO Tim Cook said that he company is "planting seeds" and "rolling the dice" on future products that will "blow you away."

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Apple on Wednesday confirmed plans to lay off 190 people from its self-driving car project, known as Project Titan, namely from facilities in Santa Clara and Sunnyvale, Calif.

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Apple's long-rumored "Project Titan" vehicle may not necessarily be for a "car," with a German magazine suggesting that, while still in the prototype stage, the eventual product may in fact end up being an electric-powered van.

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Apple on Wednesday released a voluntary safety report for its self-driving car project, significant mainly for how little the company is willing to share.

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The California Department of Motor Vehicles has released a letter it received from Apple concerning the "Project Titan" self-driving vehicle project's disengagement rates, with the letter advising how Apple is collecting data on incidents where a driver takes over for the automated driving system, and why the number is so high.

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Fresh statistics from California's Department of Motor Vehicles reveals Apple's self-driving car testbed as the worst performing system on the road in terms of disengagements, or instances when the vehicle is forced to exit autonomous mode and return control to a human pilot.

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Apple's "Project Titan" self-driving vehicle project could be made safer by allowing vehicles to communicate with each other, the company suggests, with knowledge of the position and range of other cars on the road able to help both the automated driving system and drivers themselves enhance their situational awareness while in transit.

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