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Anti-union talks continue at Apple Store in Reston, VA

Anti-union messages are being promoted during daily meetings at the Apple Reston store in Virginia, in what seems to be a bid to try and prevent further unionization from taking place.

As Apple Store employees continue discussing the possibility of unionizing, and with a few stores unionizing or taking steps in that direction, Apple is keen to fend off other efforts to do the same. In one case, this seemingly includes attempts to dissuade workers from unionizing in the daily download meetings.

In emails sent from an employee to AppleInsider, Apple is said to have used the mandatory daily download from Saturday morning to promote the idea that unions aren't the way forward. The meeting was required and for any employees clocked in at the time it occurred.

The talk was described as "shaming" store workers for talking about unions in the first place. "If you are having secret talks about things, it's probably not a good thing to be doing," store management allegedly told workers.

There was also a discussion on how collective bargaining made it tougher for workers to get benefits, and warned that promotions would become seniority-based rather than performance or merit-based. One supposed analogy claimed "It's like trying to get dinner with a group of 30 people. It's hard to make a decision and nothing gets done."

The store leader is also said to have declared "it's legal for union reps to like to you about what unions can do to get you to join."

It is also claimed workers were told they could be forced to join the union even if they voted against it, which is false for states like Virginia. There are allegations that staff are also warned that talk about some laws are apparently lies to trick workers into joining the union.

This would not be the first time that Apple went after unionization attempts at the Apple Reston store. In August, Apple Market Leaders visited the outlet and used the closure of Starbucks stores that had recently unionized as negative examples.

Elsewhere in the empire, Apple had previously circulated anti-union talking points to store managers in May, while in April, it hired lawyers known for busting unions.



20 Comments

red oak 13 Years · 1104 comments

“Shaming” workers for pointing out the negatives of unionization?    What snowflakes.   Go find another retail job that pays $25/hr plus benefits 

lkrupp 19 Years · 10521 comments

So Apple is not allowed to tell its employees about the disadvantages of unionizing? Apple must remain completely silent on the subject while unionizers continue their propaganda campaign? Is that how this works?

mikethemartian 18 Years · 1493 comments

Maybe Apple can start placing anti-union ads in the App store.

mikethemartian 18 Years · 1493 comments

lkrupp said:
So Apple is not allowed to tell its employees about the disadvantages of unionizing? Apple must remain completely silent on the subject while unionizers continue their propaganda campaign? Is that how this works?

It should be allowed as long as they don’t run afoul of these rules:

https://www.nlrb.gov/about-nlrb/rights-we-protect/the-law/interfering-with-employee-rights-section-7-8a1

headfull0wine 10 Years · 124 comments

Apple is probably pushing the boundaries of what is permissible and it’s all being reported online. Unions are not wholly altruistic either. But their antics don’t get reported to the same degree. 

There are advantages and disadvantages to unions. And yes, seniority is the primary currency of unions.