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Apple will try to talk its way out of a $40 billion fine on Tuesday

Apple plans to defend its payment system Apple Pay in an upcoming hearing and argue that it doesn't block rivals from using NFC.

Antitrust regulators in the European Union will have a closed session on Tuesday in which Apple executives and others will hear arguments before levying possible fines. The company will try to convince regulators that it doesn't block competitors' access to the Near-Field Communication (NFC) in its payment system, according to Reuters.

According to the EU's antitrust watchdog, the European Commission, Apple started engaging in anticompetitive behavior with the launch of Apple Pay in 2015. If the EU finds Apple guilty of antitrust violations, the company could face fines of up to 10% of its worldwide revenue, which would be roughly $40 billion.

In 2015, a coalition of major Australian banks sought to boycott Apple Pay in an attempt to negotiate third-party access to the NFC hardware within Apple devices. However, the banks eventually backed down after the Australian Competition and Consumer Commission denied their boycott request in 2017.

And in 2019, investigators started asking payment companies for feedback on Apple Pay, concerned that Apple's choice to limit the iPhone's built-in NFC chip to Apple Pay makes it impossible for third-party companies to break into the mobile payment market.

One of the companies that helped spur the EU antitrust complaint against Apple was PayPal, a rival payment platform. In 2020, its complaints claimed that Apple restricts competition in the mobile wallet market.

However, Apple has opened up its mobile payment system in other ways. It launched an iPhone feature called Tap to Pay in 2022, allowing consumers to receive contactless payments through Apple Pay and other apps without needing additional payment terminal hardware.



63 Comments

dolfke 2 Years · 3 comments

So many companies have shameless copied the iPhone, now Apple is accused to setup a system for only themselves ???
Irony, they name is Governments.

xyzzy01 15 Years · 145 comments

dolfke said:
So many companies have shameless copied the iPhone, now Apple is accused to setup a system for only themselves ???
Irony, they name is Governments.

When it comes to abuse of a dominant market position, using said market position to get leverage in new markets is a big no-no.

I hope Apple loses this one, so other payment providers also can use the NFC capability. I really don't like Apple getting  the ability to keep a cut on everything we spend

JFC_PA 7 Years · 947 comments

You don’t like a store you pay money to for their services? Go somewhere else. 

And that fine is insane. 10% of mobile pay perhaps but on EVERYTHING around the globe?

KTR 4 Years · 280 comments

The EU DOES NOT LIKE AMERICANS, they are using the legal system as a bullying tactic to gain the upper hand to gouge money.  If Steve Jobs was still alive, he would stop all operations in the EU, and every one in the EU will lose out.  They will have to find alternatives.  Shut down the EU App Store.   If it goes to trial.  I hope apple wins…..  there aren’t that many mobile OS’s out there.  With the exception of Linux.

slurpy 15 Years · 5390 comments

40 BILLION? That's fucking insane. How much money does Apple Pay even make Apple? I think it's almost negligent. It's more of a value added feature for their ecosystem. 
Pure insanity. Meanwhile companies that engage in actual egregious shit get no punishments, or pathetic slaps on the wrist.