The main ring at Apple Park is one of the few buildings in the entire U.S. to use base isolation against earthquakes -- meaning that it should survive all but the biggest California tremors.

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Just 66 "I'm a Mac" ads aired out of 323 that were filmed. Star Justin Long says Steve Jobs always rejected the ones that had too much humor.

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To enable Apple Card purchases at merchants that don't yet accept Apple Pay, the company designed its own physical credit card in partnership with Goldman Sachs and MasterCard, associating the Apple brand with a new set of "digital-first" credit features. It also features unique iOS app functionality with a strong focus on the privacy of your data.

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Apple co-founder Steve Jobs floated the idea of an Apple Card in 2004, though that incarnation would've been far different, according to one of the company's former creative directors.

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Apple CEO Tim Cook shared details about Apple's start of stock buybacks, and has confirmed that Warren Buffett put Apple on the track to do so -- and the "Oracle of Omaha" tried to put the company on the path years before.

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Apple has updated its list of 'vintage and obsolete products' with the addition of the iPad 2, the last device that Steve Jobs launched at an Apple event.

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Long-time Google board member, and three-year Apple board member Eric Schmidt won't be on Alphabet's board of directors after his term expires on June 19, 2019.

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Apple's deft transition in the late 90s from an aging icon into a fresh, modern brand with the ability to capture the attention of buyers is now virtually ancient history. But it provides some perspective on Apple's current position, which is frequently characterized as being one mistake away from doom. There are also lessons for Apple's competitors.

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Carl Levin, the producer of the ill-fated Broadway musical "Nerds" about the rivalry between technology titans Steve Jobs and Bill Gates, has become the target of a $6 million lawsuit alleging he lied to investors about the show's funding in order to secure more backing.

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The first biography of Apple's Tim Cook is a comprehensive and highly detailed account of his career and how he shaped Apple after Steve Jobs's death, but treads well-traveled ground for a CEO who probably isn't even halfway through his tenure.

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The Mac shifting to ARM may come as soon as a full decade after Steve Jobs died. Yet, as well as championing and managing the Intel move in the 2000s, he also considered these major computer hardware architecture changes to be essential every decade or so.

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The latest Apple memorabilia up for auction includes a plaque, signed by then-CEO Steve Jobs, commemorating one worker's 10 years with the company.

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Apple CEO Tim Cook reflected on the significance of Apple Park on Sunday as he marked what would've been co-founder Steve Jobs' 64th birthday.

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One Grammy winner that flew under the radar Sunday night was "The (R)evolution of Steve Jobs," which won for Best Opera Recording despite some high-profile competition.

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The original iPad was launched on January 27, 2010 but it actually shipped to people on April 3 that year. That was when customers got to use it and saw how wrong the pundits and fans were -- plus how right Steve Jobs turned out to be. Again.

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At launch, the Macintosh was far from a hit, far from being affordable and even far from being completely workable. Yet, the that original model did succeed in forever changing computing not just for fans, but for the entire world.

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Former Apple CEO Steve Jobs was, for a time, deadset on U.S.-based manufacturing of computers, an effort which collapsed after just eight years.

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A copy of the first issue of Macworld bearing the rare signature of Apple co-founder Steve Jobs has sold at auction, with the item far exceeding its estimate and selling for $47,775 when bidding ceased on Thursday.

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There are many books for people interested in Apple's design, in its past products and most certainly in Steve Jobs. AppleInsider recommends all the titles that we think will absorb you -- and warns you off the surprising one that won't.

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This week on the AppleInsider Podcast, Victor speaks with Michael Simmons who works with Algoriddim on DJay, which was a part of the iPad Pro keynote this year. Victor and William talk about Qualcomm, opposition research PR firms, 5G phones, and more.

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