KIN was the end result of Microsoft's acquisition of Danger, a Java-based smartphone platform that pioneered messaging-oriented phones targeted at younger people.
After buying Danger, Microsoft insisted on shifting the product a Windows CE kernel rather than Danger's already functional Java-based system. While working on the shift, Microsoft allowed its existing subscribers' data to exist without proper backups, resulting in an inevitable, massive cloud services data loss when its servers failed.
In order to make the new Pink devices profitable, Microsoft skimped on local storage and forced users to store all their data on the cloud (even photos taken with its camera). To keep service cheap, Microsoft limited email message updates to once every 15 minutes.
It then launched the once cheap, youth-oriented platform (previously running on T-Mobile with cut rate plans aimed at that demographic) on the Verizon Wireless network, which tried to charge users $70 per month for voice and data service, despite the device lacking any support for basic smartphone services such as calendar sync, instant messages, or even any email accounts other than Microsoft's own.
Microsoft then tried to sell users another $15 per month a Zune Pass music subscription, hoping to salvage its Zune business by tying it to smartphones. Unsurprisingly, after two years of development, KIN was pulled off the market in just 48 days after only selling a reported 500 units.
The next of KIN
The company wrote in an official statement, "We have made the decision to focus on our Windows Phone 7 launch and we will not ship KIN in Europe this fall as planned. Additionally, we are integrating our KIN team with the Windows Phone 7 team, incorporating valuable ideas and technologies from KIN into future Windows Phone releases. We will continue to work with Verizon in the U.S. to sell current KIN phones"
Much of the Danger/Pink team that worked on KIN has already left Microsoft following a rash of bad publicity about its cloud failure and several high profile leaks that seemed designed to derail the flawed project out of spite and unbridled frustration with the project's management.
The move to kill KIN follows Microsoft's announcement earlier this year that it would not be releasing its Courier concept as a real product.
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The company wrote in an official statement, "We have made the decision to focus on our Windows Phone 7 launch and we will not ship KIN in Europe this fall as planned. Additionally, we are integrating our KIN team with the Windows Phone 7 team, incorporating valuable ideas and technologies from KIN into future Windows Phone releases. We will continue to work with Verizon in the U.S. to sell current KIN phones"
Typical Microsoft fashion. Take (buy) a potentially good company and run it into the ground. I think Microsoft spends more time and money coming up with a spin of marketing speak to make it sound like they were not in fact bumbling idiots running around with their head cut off.
If M$ keeps this up, they will be the ones that will truly be doomed...
I guess it is good that they cut their losses, but what a fiasco. Brutal.
Typical Microsoft fashion. Take (buy) a potentially good company and run it into the ground. I think Microsoft spends more time and money coming up with a spin of marketing speak to make it sound like they were not in fact bumbling idiots running around with their head cut off.
If M$ keeps this up, they will be the ones that will truly be doomed...
they'll probably stop selling windows mobile 7 (refuse to call it what M$ named it) phones shortly after they launch too.
Didnt knew Microsoft will fall to this level of mediocrity.
Is Steve Ballmer really any good as a CEO? Look, if it weren't for the licensing of Windows Ballmer would be in the garbage. He stinks as a CEO.
This is what you get when you have a bunch of middle aged, out of touch, impacted colon, corner office schmucks in charge of making gadgets for the Justin Beiber generation.
The only thing Ballmer is worth is that 150 million license of Windows 7.