Brian White with Ticonderoga Securities checked with stores in New York City and San Francisco on Tuesday, and found that a few stores received additional shipments of the iPad 2. All of those that had a delivery sold out this morning, or will sell out over the next couple of hours, he said.
Not all Apple stores received iPad 2 shipments this morning, and those that did receive new units to sell saw much smaller quantities than last Friday's launch.
A number of stores opened an hour early on Tuesday in anticipation of having a new supply of iPads. However, some customers around the country lined up at stores that did in fact open an hour early, but without any of the iPad 2 in stock.
"The lines to buy the iPad 2 in New York City and San Francisco were again quite a spectacle this morning, a trend we believe will occur throughout the week," White wrote in a note to investors. "In New York City, three of the four stores already sold out of the iPad 2 in the first couple of hours this morning, and tickets were handed out at the flagship store to help people avoid waiting in line unnecessarily.
"Additionally, the flagship San Francisco store opened an hour early and was also handing out tickets to a line of well over 400 people. Those at the end of this line were told the likelihood of getting an iPad 2 this morning were slim."
White said that just one of three stores in San Francisco received new shipments Tuesday morning.
Given the limited availability and strong demand for the iPad 2 in the U.S. alone, White has questioned whether Apple will have enough supply for an international launch scheduled for March 25. The iPad 2 is set to launch in more than two dozen countries next Friday, though the Japanese launch has been delayed due to the recent earthquake disaster.
Last year, Apple was forced to delay the international launch of the first-generation iPad by a month. Demand for the first-generation device was greater than Apple had anticipated, and the company could not fulfill U.S.-only orders.
The iPad 2 is still scheduled to go on sale March 25 in Australia, Austria, Belgium, Canada, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, Iceland, Ireland, Italy, Luxembourg, Mexico, Netherlands, New Zealand, Norway, Poland, Portugal, Spain, Sweden, Switzerland and the U.K. Apple has said that availability for many more countries around the world will occur in the coming months. Further international availability and pricing will be announced at a later date.
121 Comments
Was at the store in Cincinatti this morning at 8 am. Should have gotten there at 6 am. At 8 am there were about 200 people and only the first 70 or so got an ipad. At least they told us quickly.
I was at Best Buy at lunch, and they had two on display. They said they had about 70 on hand at launch and none since.
I would guess they are either just ramping or there is a major constraint on some part.
Back of the envelope calc for day 1 = 400k:
200 ish Apple stores at 1000 ipads each = 200k
10,000 distrbution points at 20 per (Best Buy, Target, ATT etc) = 200k
Online orders = 0 (they didnt ship any day one right?)
So in general I would guess they shipped between 350-550K on day one with ZERO online orders fufilled. I dont think it is conceivable that they thought this would meet demand. Hence not allowing pre-orders so they could push online orders out a little and attempt to stock up.
I would say its looking pretty grim for the rest of the world in terms of March 25 Shipments.
There was a line here in Austin this AM at the temp downtown Austin store. My wife said that UPS delivered over 100 boxes, each the size of 8 iPads. They didn't sell out yesterday, but expect to today. They only had the 64GB black models and a few white 16GB available.
Its the iPhone4 all over again. A month after the launch you still had to line up at 7 am. Not many manufacturers of anything at all have this 'problem'. Everybody just has to chill and put their purchase back at least a month. Ouch!
I was afraid if this...
give me an effing break. Here we go with perception used to screw with the stock.
Look, ipad 2 is a hit. I held it in my hand today at the Apple store right across the street from my house. It is awesome. But those who want it will get it. Wait!!!!!
Hell, why is it a bummer if you can't get it right right now?