Affiliate Disclosure
If you buy through our links, we may get a commission. Read our ethics policy.

Apple's iPhone gobbles up marketshare in U.S. as competitors stumble

Last updated

A fresh report published by comScore on Friday says Apple's share of the U.S. smartphone market grew nearly two percent during a three-month period ending in April, pushing iPhone's share of subscribers above 43 percent.

With 43.1 percent of all U.S. smartphone subscribers choosing iPhone between the January and April, Apple extended its share of the market by 1.8 percent. Rival Samsung came in second, but saw its slice of the pie contract 0.7 percentage points to 28.6 percent during the same period.

Rounding out the top five OEMs were LG, Motorola and HTC, which took a respective 8.4 percent, 4.9 percent and 3.7 percent of the market. Of the three, only LG managed to gain subscribers over the three-month period.

Looking at platform marketshare, Android reigned supreme with 52.2 percent of U.S. smartphone users despite seeing a one percent decline that seemingly went directly to Apple. Looking at results from Microsoft's Windows Phone and BlackBerry, which were down 0.6 percent and .03 percent, respectively, it appears iPhone drew a huge number of switchers in a nearly saturated market. Apple CEO Tim Cook suggested as much during the company's quarterly conference call in April.

Apple's prowess in the smartphone game received a big boost in September when the company released iPhone 6 and iPhone 6 Plus models, answering consumer demand for large-screen handsets. The results were immediately apparent as iPhone 6 helped Apple sell a record-breaking 74.5 million units in the period ending December. Strong sales continued into March with 61 million iPhones, bucking seasonality headwinds normally experienced in the post-holiday quarter.