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Potentially further consolidating the streaming audio business, Spotify is said to be in discussions to purchase user-driven music and podcast hosting service SoundCloud.
The Financial Times claims that negotiations have been underway for some time, with the process having reached "advanced talks" in recent days.
Spotify is probably seeking the wide array of tracks available to SoundCloud listeners, as well as access to the approximately 125 million free-tier users using the service.
While many established musicians already have a presence on SoundCloud, until now they have typically used it to promote singles, remixes, or B-sides. SoundCloud Go subscriptions sell for $10 per month through the company's website, or $13 when purchased through the iOS app.
Neither Spotify nor SoundCloud has commented on the Financial Times report.
Spotify has been engaged in a tit-for-tat battle with Apple Music since the latter's launch in 2015. On Tuesday, Spotify launched the "Daily Mix" feature, offering tailored playlists apparently meant to challenge the "For You" content on Apple Music.