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Apple in early phases of business alliance with Hewlett Packard Enterprise

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Apple is seeking to expand its enterprise-related operations by working with a new partner, with a job advertisement indicating the iPhone producer has an arrangement with Hewlett Packard Enterprise to produce business solutions.

The LinkedIn job notice spotted by The Register reveals Apple is looking for an "Enterprise Strategic Partner Manager" for HPE, Dimension Data, and GE, based in London. The job title's inclusion of HPE points to Hewlett Packard Enterprise joining the existing list of firms Apple works with for corporate services.

The description for the role advises the candidate will work with global partners, as well as regional sales, channel marketing, and system engineering teams "both inside and outside Apple," with tasks including creating and executing sales plans, covering industries, and "other end-customer focus areas." The job also includes work in new business development, partner management and Apple's enterprise sales programs.

While the advertisement mentions HPE, there has yet to be a confirmation of a partnership between the company and Apple. Even so, this would make HPE the latest in a string of partners Apple works with to help enterprise customers.

Apple already has a working relationship with HP, the consumer-oriented business HPE separated from during the 2014 Hewlett-Packard split. Announced in February, HP expanded its "Device as a Service" program to include support, managed services, and analytics for Apple devices.

An existing relationship with IBM since 2014 has enabled for iOS and apps built for the operating system to be used for enterprise solutions, among other projects. More recently, the partnership allowed enterprise customers to roll out in-app machine learning capabilities, combining Apple's Core ML technology with IBM's Watson.

Apple also worked with Cisco, Aon, and Allianz to provide an enterprise cybersecurity insurance program, with Apple's hardware central to the program. Another partnership of Apple and SAP resulted in the creation of the SAP Cloud Platform SDK for iOS, to help developers connect apps to data stored on SAP's cloud storage services.

A 2016 partnership with Deloitte aimed to change business workflows using a team of over 5,000 "strategic advisors." Under the same project, the firms commenced the "EnterpriseNext" program, one that allowed for the rapid prototyping of solutions, with the creation of native iOS apps that integrate with platforms already in use in a business.



22 Comments

Mike Wuerthele 8 Years · 6906 comments

riverko said:
Back to days of iPod HP? :)

From what we can tell, this is more business-to-business, and not about hardware production. Nearly all software.

MacPro 18 Years · 19845 comments

Great to see the business end of Apple continuing strongly.  Enterprise offers massive opportunities for Apple, vast untapped growth potential.  It maybe mostly software but it could also carry iPads, iPhones and Macs on its coattails.

I wonder if they have any remnants at HP from Steve's summer job there.  I'd imagine so much as a paper memo would be an awesome find.

ElCapitan 6 Years · 372 comments

riverko said:
Back to days of iPod HP? :)
From what we can tell, this is more business-to-business, and not about hardware production. Nearly all software.

Let's hope it works better than the early Apple - IBM alliance where as Guy Kawasaki so right fully put it:

"Management supported it, but the tech guys hated each other's technology so it failed completely".  

– and before you start protesting, as Motorola took on a lesser role in supplying Apple with PowerPC processors, also that failed in the end as IBM had little to no interest in consumer oriented processors. 

StrangeDays 8 Years · 12986 comments

ElCapitan said:
riverko said:
Back to days of iPod HP? :)
From what we can tell, this is more business-to-business, and not about hardware production. Nearly all software.
Let's hope it works better than the early Apple - IBM alliance where as Guy Kawasaki so right fully put it:

"Management supported it, but the tech guys hated each other's technology so it failed completely".  

– and before you start protesting, as Motorola took on a lesser role in supplying Apple with PowerPC processors, also that failed in the end as IBM had little to no interest in consumer oriented processors. 

How about as well as the current Apple-IBM enterprise alliance, which has no such reports?