Apple Watch Series 6 ad encourages users to set summer goals

A new Apple Watch ad shows how the Apple Watch Series 6 can help you set fitness goals, whether it's as simple as getting back into running or becoming an internationally recognized, ninth-degree, black-belt, grandmaster in Taekwondo.

The ad features a woman lying in a field, thinking about spending the day relaxing. While relaxing, her Apple Watch reminds her she needs to close her rings.

Through the ad, she begins setting fitness goals — she wants to run, swim, and get back into dancing. The video continues to escalate, with her excitedly deciding to try rock climbing, CrossFit, and taekwondo.

Apple Watch ads often target Apple's health and fitness features. For example, In a recent ad, Apple used surrealism to drive home how the Apple Watch can help wearers get a better night's sleep.

The Apple Watch Series 6 launched at the Time Flies event in September 2020 and included an all-new blood oxygen sensor, a faster processer, and a new 2.5x brighter, always-on display. While we liked many of the upgrades, AppleInsider noted that it felt as though the device was not much of an upgrade over the already existing Apple Watch Series 5.