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iPhone 15 Pro again rumored to cost more than ever before

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A new analyst report based on supply chain information claims that the iPhone 15 Pro will be more expensive than its predecessor — and the iPhone 15 Pro Max is expected to be priced still higher.

Backing up previous rumors that Apple is considering raising iPhone prices, and possibly considerably, Barclays analyst Tim Long says supply chain sources he's spoken to are discussing the possibility.

In a note to investors seen by AppleInsider, Long says that the iPhone 15 Pro will be $100 more than the iPhone 14 Pro at $1,099. He says that the iPhone 15 Pro Max may be $1,299, or $200 more than its predecessor.

In both cases these are the starting prices and there is no information about whether models with greater capacities will have commensurate increases — but it seems probable.

Apple did make a particular point at the iPhone 14 launch that it was not raising the price compared to the iPhone 13 range. However, that was solely true for the US and China, as all other markets saw significant increases.

What to expect from the iPhone 15 lineup in the fall

As usual, Apple is anticipated to bring out four models of the iPhone 15, with iPhone 15 and iPhone 15 Pro flanked by Max counterparts.

The bulk of the rumors for the entire iPhone 15 line pertains to display technology, with curved bezels touted across all models, as well as the spread of the Dynamic Island concept from Pro to non-Pro variants.

The iPhone 15 display is thought to reuse the same tech as the iPhone 14. ProMotion and the Always-On display are expected to stay a Pro feature for another generation.

It is also probable that Apple will finally ditch the Lightning connector in favor of embracing USB-C for its physical port, bringing the iPhone in line with the iPad family.

Rumors have also pointed to 48-megapixel cameras arriving on all models, as well as some debate over solid state or unified side buttons.