Apple issued the press release Sunday, announcing that it would effectively double its brick-and-mortar presence in China on Sept. 25.
The Cupertino, Calif., company announced earlier this year that it plans to build 25 retail stores in China in the next two years.
At Apple's retail stores, the iPhone 4 will start at CNY4,999 (about $743) for the 16 GB model and will not require a contract. A two-year contract is required for customers who purchase the handset through China Unicom.
According to the Wall Street Journal, users who buy through China Unicom will have to pay CNY5,880 (about $874) for the iPhone 4 and a deposit for the two-year contract.
Apple's press release did not mention whether iPhone 4 purchasers will receive a free case, as previously rumored.