The photos were obtained by MacRumors and posted late Friday. According to the alleged email, the initial stock at Walmart stores will be 5 units of each iPad model and 10 units each of Apple's official iPad accessories.
The iPad will roll out first to 1,000 stores beginning "week 37" through the end of October, with more stores receiving the device in "the first few weeks of November," the report noted. Store displays will reportedly feature a covered "live demo unit" with a continuous video loop highlighting the iPad's features.
Walmart revealed in May its plan to sell the iPad by the end of the year. In 2009, the Bentonville, Arkansas-based discounter overhauled many of the electronic departments in its retail stores to include an Apple section.
At the time, analysts predicted that Walmart would eventually move from carrying just iPods and iPhones to offering Apple's Mac line of computers.
"We believe Wal-Mart is actively pitching Apple to carry more products," Barclays Capital analyst Ben Reitzes said. Given that the iPad is positioned between Apple's computers and its smaller mobile devices, Walmart carrying the iPad can be seen as a next step in the relationship between the two companies.
Walmart would be the latest in a massive pre-holiday retail expansion of the iPad by Apple. Retail rival Target began carrying the iPad on Oct. 3, although initial sales appear muted. Visits to Target stores by ifoAppleStore showed that Target had chosen not to display any working iPads, instead keeping them locked behind glass on the bottom shelf of the display.
127 Comments
What's next, 7 eleven?
Seems like a good plan. Will allow those that do not usually venture into places that might have an iPad for them to examine. On the other hand since the price will better than Apple's retail sales (maybe -$5.00) it should not take away from those wanting to ask questions about the products and expect correct answers.
Should allow a bit more sales that might not have taken place at all otherwise.
What's next, 7 eleven?
Maybe vending machines like at Macy's - could see them right next to the red box machines. LOL.
You play by the rules and you get what you want. In this case, Walmart played by Apples rules and got the iPad. Maybe Verizon played by Apples rules and got the iphone for next year.
Sounds like a good idea. The iPad will be on display right next to the video game consoles. The kids will be asking their parents to get them one for Christmas. If they preload them with games based on the Unreal Engine, they will hold their own next to the dedicated consoles.