Apple files for Apple Card & Apple Pay Cash trademarks in Canada

Apple is looking at bringing the Apple Card and Apple Pay Cash to Canada, expanding beyond the U.S., according to recent trademark filings.

Both applications were submitted to the Canadian Intellectual Property Office (CIPO) on July 15, according to The Star. The CIPO later registered the Cash trademark on July 17.

It could still take some time for both products to launch in Canada, as it can take up to 10 months for trademark applications to be approved, The Star noted. Apple may also need a Canadian financial partner, though the American card is being handled by Goldman Sachs, which does have offices in Calgary and Toronto.

Apple has yet to launch the Apple Card in the U.S. Its arrival could be imminent though, as the company said it was aiming for a summer release, and the card has been in beta testing for at least two months.

It's expected to go live alongside iOS 12.4, also in beta. Since that code has already undergone several seeds, the finished update could arrive in a matter of days, or weeks at the latest.

18 Comments

jdw 1442 comments · 18 Years

About 5 years ago

If Canada with its 10-month approval wait is considered "expanding beyond the US," the rest of the world has a LONG way to go!

JanNL 328 comments · 9 Years

jdw said:

If Canada with its 10-month approval wait is considered "expanding beyond the US," the rest of the world has a LONG way to go!

Or in "the rest of the world" it doesn't take so long to approve a trademark...

Soli 9981 comments · 9 Years

JanNL said:

jdw said:

If Canada with its 10-month approval wait is considered "expanding beyond the US," the rest of the world has a LONG way to go!

Or in "the rest of the world" it doesn't take so long to approve a trademark…

That's what I was thinking.

whittonm 7 comments · 10 Years

Oooh, a credit card, this is an insanely great Apple innovation! Canadians must be going crazy waiting for it! /sarcasmoff

crudman 55 comments · 11 Years

whittonm said:

Oooh, a credit card, this is an insanely great Apple innovation! Canadians must be going crazy waiting for it! /sarcasmoff

Sarcasm appreciated, but if the features for the Canadian variant are the same as the US card it -is- going to be innovative. There are currently no Canadian issued cards that waive the foreign exchange fee (2.5%) for example.