Apple CEO Tim Cook commends "women of all generations who drive us forward" to commemorate International Women's Day.

Tim Cook's tweet, which appeared on March 4, includes a 40-second long video that features Beyonce's "Flawless" juxtaposed with women using MacBooks. Some of the women featured in the video are singer Lady Gaga, South Africa's women-run anti-poaching unit Black Mamba, and Pakistani activist Malala Yousafzai.

International Women's Day will take place on March 8, 2020, and Apple has arranged some new hands-on "Today at Apple" sessions to get women in the spirit. The new sessions will take place at Apple retail stores starting on March 1 and will wrap up on March 31.

Some sessions will be designed to teach novice Mac users the basics os working on a Mac, while others — such as new Music and Art Labs — will attempt to spark women's creativity.