Apple explains how the redesigned Home app came to be

Apple's new Home app

The new Home app — once prone to being unruly if a user's home had more than a handful of smart devices — has been redesigned with a focus on simplicity.

Cecelia Dantas, who has worked in Product Marketing at Apple for nearly a decade, pulls back the curtain on the overhauled Home app in an interview with Parade, spotted by 9to5Mac.

"We took the opportunity to rethink and redesign the Home app," Dantas says. "It has this fresh new look and it scales beautifully, even for those who are just starting out their smart home with a few accessories or for those who have an advanced setup."

The new Home tab is highly customizable, allowing users to create the ideal "mission control" for their smart home. Every device, control, sensor, and room shows up in the Home tab. It is broken down into different sections, starting with Favorites, Cameras, and Scenes, followed by a section for each room.

If that feels too cluttered, users can hide devices they don't need to see regularly.

Dantas also takes a moment to speak on Matter, explaining how it would work with existing Apple privacy features.

"[Apple] continues to apply the same lens for privacy that we do across all of our products and services. So all the data is stored using end-to-end encryption," she explains. "So there's no way for Apple to read this data. And Apple doesn't build a profile around what accessories you use, or how you use them."

Matter is a new smart home standard that will work with nearly all smart home ecosystems with a single certification rather than requiring manufacturers to get individual certifications for Google, Amazon, and Apple.

While great in theory, Matter is still in the early stages and won't mean a lot for Homekit users out of the gate.