If a private company was performing the way Apple's AirPods are in terms of rapid sales growth in units and revenues with strong margins, it could be valued at $175 billion next year, making it the 32nd largest company in the U.S.

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AirPods are extremely popular and Apple continues to update them and make them better by introducing features in iOS. Let's go through all the ways that iOS 13 -- and the subsequent updates -- have made them even better.

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Apple has continued to refine the Beats brand with new designs and features. Beats Solo Pro is the latest incarnation of that effort, and does a great job pushing the popular brand forward.

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Beats has debuted the new Solo Pro, its first on-ear, noise-cancelling headphones featuring Apple Audio sharing and Lightning for charging.

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A new Powerbeats Pro ad titled "NBA Unleashed" has gone up on the official Beats by Dre YouTube channel and features some notable NBA players.

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Outside temperatures might be dropping, but Apple deals are heating up at B&H Photo this week with additional exclusive bargains launching -- this time on 2019 MacBook Pro and Beats bundles. Enjoy $150 to $199 off Beats Solo3 Wireless headphones when paired with popular 13-inch and 15-inch MacBook Pro models. Only at AppleInsider.

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Audio Sharing, a feature of iOS 13.1 enabling users to share music between two pairs of AirPods, will work with more audio accessories when it is released next week, starting with an expansion into Beats' wireless headphone range.

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Apple on Tuesday added a new aftermarket service option for its quickly expanding line of headphones. Called "AppleCare+ for Headphones," the extended warranty adds two years of coverage and two incidents of accidental coverage for a fairly reasonable price.

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For years, this new Apple product was derided as too expensive to compete against cheaper alternatives. Yet by targeting the premium high end first, it was able to establish itself and then attract an even broader audience of users at broader price points in the future. No this isn't about iPod, or iPhone, or iPad or Apple Watch. It's a look at HomePod, Apple's home audio device featuring HomeKit and Siri functionality, often confused with merely being a Wi-Fi microphone.

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Apple will start sales of three new colors of the Beats Powerbeats Pro starting from next week with options of Navy, Ivory, and Moss joining the roster alongside the existing Black in preorder from August 22 via its online store.

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While the Mac, iPhone, and iPad will escape the September 1 application of a 10% tariff, Apple's "Wearables, Home and Accessories" division will not.

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Nearly three months after Apple began taking orders for the Powerbeats Pro in the U.S. and Canada, and almost four months after the device was unveiled, the fully wireless Beats headset went up for preorder in Korea Mexico this week.

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Sales from Apple's "Wearables, Home and Accessories" segment jumped substantially year-over-year in the June quarter to $5.53 billion, underscoring their importance.

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Apple has released a new commercial promoting the Beats PowerBeats Pro, one featuring a group of runners chasing the Sun in Iceland to highlight the long battery life the wireless headphones offer athletes and fitness enthusiasts.

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Powerbeats Pro can now be preordered in more countries, including Japan, Spain, Norway, and several others, with an anticipated ship date of late July.

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Get the most out of your AirPods -- and your Nintendo Switch -- by pairing them together for the best gaming experience on the go. AppleInsider walks you through how.

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Apple's Back to School promotion starts today, bringing with it an updated MacBook Air and MacBook Pro, a free pair of Beats Studio 3 Wireless Headphones with eligible purchases, and significant savings.

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Apple's Beats has installed marketing industry veteran Chris Thorne as its new chief marketing officer, "effective immediately," the company announced on Monday.

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Fresh weekly Apple deals are here, with savings of up to $210 off new MacBook Pros and prices starting at $1,699. Apple's 9.7-inch iPad is also on sale, with instant discounts of $80 to $100 off.

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Continuing its theme of Beats headphones as a fashion accessory, Apple on Monday revealed four new Solo3 Wireless colors, dubbed the "Club Collection."

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