Beats partners with Kim Kardashian on new Beats Pill colors

The celebrity Kim Kardashian has worked with Beats on new variants of its products previously. In the latest and third collaboration, the focus is on the Beats Pill.

The special edition releases under the Beats x Kim collection offers the revamped portable speaker in two new hues. This time, they are Light Gray and Dark Gray, selected for function and style.

"I'm excited to be back with my Beats family and to bring two new colors to an iconic product," said Kim Kardashian. "Music is a big part of my everyday life, from morning gym sessions to creative brainstorms, and the Beats Pill makes it that much more beautiful."

Previous Kardashian-Beats collaborations included the Beats Studio Pro and the Beats Fit Pro.

As part of the collaboration, Beats has launched a new ad campaign starring Kardashian and comedian Ben Marshall, titled "Kim's Pill Assistant."

The Beats Pill was updated over the summer with over 24 hours of battery life, USB-C charging, special Amplify and Stereo pairing modes, and a revamped design. AppleInsider reviewed it favorably, with four stars out of five.

The Beats x Kim edition of Beats Pills will be available from Apple's website from Friday, October 18 at 7 a.m. PT, 10am Eastern, priced at $149.99. It will be available in the following countries:

• US
• Canada
• UK
• Germany
• France
• Australia
• China
• Hong Kong
• Japan
• Singapore
• Thailand
• Korea

It will also be available in select Apple Stores in the same countries, excluding Korea. Other online retailers, including Amazon and Tmall, will also be selling the speaker.