04/21/2017, 09:04 am
Apple CEO Tim Cook took to Twitter on Friday to mark Turkey's National Sovereignty and Children's Day -- which actually takes place Apr. 23 -- and to showcase a local billboard campaign, using iPhone photos shot by children.
04/07/2017, 03:04 pm
Apple has signed a deal with NBC that will see the crew of "Saturday Night Live" create at least one commercial for the iPhone maker, blurring the line between the show and advertising.
03/31/2017, 01:03 pm
Apple on Friday debuted a new ad, "Live Bright," once again highlighting the fitness-connected features on the Apple Watch Series 2, particularly its waterproofing.
03/03/2017, 03:03 pm
Apple on Friday released yet another two videos in its ongoing ad campaign for the iPad Pro, using Twitter posts as a springboard to sell different features of the tablet.
02/28/2017, 03:02 pm
Apple on Tuesday released another spot in its recent series of iPad Pro ads, this time concentrated on the idea that the tablet can let people avoid using printers.
02/20/2017, 09:02 am
Apple's long-time ad partner, TBWA\Media Arts Lab, is "reorganizing and introducing a new operating model" in order to accommodate its client's new focus on digital and regional campaigns, according to a spokesperson for the agency.
02/17/2017, 01:02 pm
Apple on Friday released four new commercials for the iPad Pro, coming amidst several rumors that the company is planning to update the iPad lineup within a matter of months.
02/16/2017, 03:02 pm
Continuing an aggressive campaign, Apple on Thursday released two new iPhone 7 Plus ads through its YouTube channel, once again concentrating on the phone's unique Portrait mode.
12/15/2016, 03:12 pm
Apple on Thursday released two new ads in its short, first-person "Go" series for the Apple Watch Series 2, continuing a holiday campaign for the wearable.
12/15/2016, 11:12 am
Apple Japan has posted a new video ad for the iPhone 7, pushing one of the unique local advantages of using Apple Pay.
12/08/2016, 09:12 am
Stars John Hodgman, Justin Long and the ad team responsible for Apple's 'Mac vs. PC' campaign -- launched in conjunction with the Intel Mac -- recently got together and talked about the evolution of the concept, other celebrity ad campaigns proposed and scuttled, and the difficulties of working with perfectionist Steve Jobs.
11/17/2016, 03:11 pm
Apple on Thursday premiered a new video ad for the Touch Bar-enhanced MacBook Pro, marketing the computer as a "tool for all the ideas to come."
11/09/2016, 09:11 am
People using Facebook may soon start to receive advertising via Messenger, though only under limited circumstances, the company's VP of messaging products announced this week.
10/17/2016, 12:10 pm
Apple-owned Beats on Monday premiered a new video ad on Twitter, promoting the brand's latest wireless headphones: the BeatsX, Solo3 Wireless, and Powerbeats3 Wireless.
08/04/2016, 12:08 pm
Apple has debuted a single new 'Shot on iPhone' ad, with the latest addition focusing on equality, featuring a voiceover from poet and author Maya Angelou.
07/22/2016, 02:07 pm
Apple has reclaimed the top spot in the 2016 edition of the FutureBrand Index, which each year ranks the world's 100 biggest corporations according to their "perception strength," based on a survey of 3,000 consumers and professionals across 17 countries.
06/09/2016, 01:06 pm
Apple's U.K. branch on Thursday premiered a new "Shot on iPhone" ad, "The Beautiful Game," exploiting the UEFA European Football Championship beginning on Friday.
06/06/2016, 02:06 pm
Apple over the weekend launched two new Apple Music ads, both featuring musician and Beats 1 show host DJ Khaled in the wake of his new single with Drake, "For Free."
06/02/2016, 09:06 am
Apple will be making Bollywood film star Shah Rukh Khan a brand ambassador for India, intensifying the company's profile in the country, according to a Thursday report.
05/12/2016, 09:05 am
Pop singer Taylor Swift on Thursday posted her latest Apple Music ad on Twitter, using her image and following to sell the service's "For You" playlist recommendations.