William Gallagher
Scarlett Johansson and Chris Evans will star in the movie "Project Artemis," from director Jason Bateman and writer Rose Gilroy, for Apple TV+.
Apple TV+ is continuing to add high-profile star name movies to its slate, with a new deal to fund production of what's described as a "space race" film.
According to Deadline, it cost Apple $100 million to secure "Project Artemis" in what the publication described as an "in-demand" production package. Roe Gilroy is writing and actor turned director Jason Bateman is to direct.
Notably, the film will see Scarlett Johansson and Chris Evans reuniting after their previous Marvel work together. The two had been set to co-star in another Apple TV+ production, "Ghosted," until scheduling changes meant Johansson was contracted to another show.
Johansson is producing via her These Pictures production company, which originally commissioned and developed the script. Johansson is also producing, and will star in, the Apple TV+ project, "Bride," currently in development.
The $100 million cost of "Project Artemis" is four times more than Apple spent to acquire the finished "CODA" movie. However, it's only half what the company is said to have spent to get spy thriller "Argylle."
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5 Comments
“ The $100 million cost of "Project Artemis" is four times more than Apple spent to acquire the finished "CODA" movie. However, it's only half what the company is said to have spent to get spy thriller "Argylle."
Apple’s budget spending is at par with movie makers. Maybe a high budget sci-fi space opera with giant spaceships and giant robots is next.
I'd like to know how Apple decides, internally, whether a movie project that they bought has recouped their investment. For example, do they consider how many new Apple TV subscriptions they picked up where the subscriber's first program they viewed was that project?