According to a report published Friday, Apple last fall initiated talks to partner with BMW on a rumored electric car project underpinned by the German automaker's i3 model before ultimately changing its mind.
It came out Monday that Apple hired automotive manufacturing and quality control executive Doug Betts, suggesting the company is moving forward with a potential heavy industry project rumored to be an electric vehicle.
Rumors of automotive product entries from Apple and Google are prompting carmakers to look beyond traditional toward revenue streams fueled by data, the first being a reported joint overture for Nokia's HERE mapping service worth billions of dollars.
The week's news was dominated by the launch of Apple Music and Beats 1 on Tuesday, but other developments percolated under the surface — including Apple losing its last appeal of a long-fought e-book antitrust case.
As the CarPlay rollout slowly marches on and rumors swirl around a possible Apple-branded electric car, Apple operations chief Jeff Williams on Wednesday referred to cars as "the ultimate mobile device."
Apple's recent acquisition of Coherent Navigation, a California firm that worked on high-precision satellite navigation projects for the likes of the U.S. Navy, might at first seem a bit outside of the iPhone maker's wheelhouse. But a closer look reveals what could, in fact, be an excellent match.
Apple and battery maker A123 Systems are nearing the settlement of a federal lawsuit which accused the former of poaching engineers and scientists from A123 in an attempt to create a new battery division, according to court documents submitted this week.
Following a recent trip to California, Fiat Chrysler Automobiles CEO Sergio Marchionne said he met with Apple's Tim Cook to discuss the tech giant's "intervention in the car," suggesting Cupertino is continuing work on new automotive technologies.
During electric car maker Tesla's quarterly earnings call on Wednesday, company founder and entrepreneur Elon Musk said it would be great to see Apple enter the automotive industry, while allaying concerns that the Cupertino tech giant's poaching operations posed a threat to his company.
While Apple's radar- and camera-equipped minivans are being spotted with increasing frequency around the U.S., a new sighting this week in Germany served up an interesting twist: a Dodge Caravan that looks like one of Apple's vehicles, except it's a fake.
With rumors of an Apple Car comes speculation about its potential design, and AppleInsider took a look at the personal vehicles drive by some of Apple's top executives to see how that might influence the company's thinking.
BMW's research and development head said on Wednesday that there are obstacles to collaborating with Apple beyond integrating iPhone support into vehicles, but did not completely rule out the possibility of the two companies building a car together.
With connections drawn between a rumored Apple car project and a research company named SixtyEight, AppleInsider takes a look at some other ways Apple has attempted to keep its top-secret projects out of the public eye.
Shrouded in secrecy and speculation, Apple's mysterious "Titan" electric car project is believed to be in development at a top-secret facility hidden in plain sight, discovered by AppleInsider just minutes away from the company's California headquarters.
In a court filing on Tuesday, Apple informed a Massachusetts federal judge that it is in discussions with A123 Systems to settle out of court a lawsuit claiming Apple poached the battery maker's key engineers for a secret internal project.