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Topic: AR

Pair of Apple patent applications describe partial display updates for VR and AR headsets

03/15/2018, 09:03 am

The U.S. Patent and Trademark Office has published a pair of patent applications from Apple describing system of switching between selectively updating part of an LED display and the entire screen, one that is described in each application's abstract as being useful for virtual reality or augmented reality headsets.


Apple engineers to lead talks on AR, VR, Micro LED & other topics at May's Display Week

03/12/2018, 05:03 pm

Several Apple engineers will be hosting talks at this year's Display Week, running from May 20 to May 25 in Los Angeles.


Facebook testing tracker-based AR effects in app, plans to add feature to AR Studio toolkit

03/09/2018, 10:03 pm

Facebook is evaluating a new marker-based augmented reality feature in its app that provides users with AR experiences tied to specially marked physical objects, like mapping digital graphics over a movie poster.


Snap at work on second- and third-generation Spectacles with upgraded tech

03/02/2018, 10:03 am

Looking to move past the commercial failure of the first iteration, Snap is reportedly working on not one but two new versions of its camera-equipped Spectacles.


Google brings ARCore out of beta, raising challenge to Apple's ARKit

02/26/2018, 09:02 am

Google has launched version 1.0 of its ARCore SDK, signaling the first real salvo in a fight with Apple for developer support in augmented reality.


Apple has long-term plan, is working on products 'way out in the 2020s'

02/21/2018, 10:02 am

Following up on a "Most Innovative Company" award, business magazine Fast Company on Wednesday published a wide-ranging interview with Apple CEO Tim Cook, covering topics like the stock market, long-term plans, and the importance of Apple Music to the bottom line.


Mattel teases Hot Wheels racing with AR, iPhone-controlled 'Rocket League' car set

02/16/2018, 12:02 pm

Mattel brand Hot Wheels is continuing to embrace the use of mobile apps with it's toy cars, revealing the Augmoto track-based racing set with iPhone and iPad control and augmented reality, as well as announcing a remote controlled car soccer set based on the popular game 'Rocket League.'


New Apple webpage touts apps & technology for augmented reality on iOS

02/14/2018, 02:02 pm

Apple has created a new mini-site promoting ARKit, the company's augmented reality platform for iPhones and iPads, as well as recent hardware advances made to enhance the technology.


Apple, LG & Valve pump $10M into OLED 'microdisplay' maker eMagin [u]

02/12/2018, 09:02 am

Further signaling Apple's augmented reality plans, the company has joined LG and Valve in a $10 million investment into eMagin, a maker of "microdisplays" for both AR and VR technology. [Updated with denial by eMagin]


Occipital's Structure depth sensor can scan objects in 3D on the iPad, provide VR on the iPhone

01/12/2018, 03:01 pm

Occipital took to CES to show off its 3D scanning technology and how it can be used with iOS devices, including the Canvas app and Structure accessory that can quickly scan a room using an iPad, and the Bridge headset that turns an iPhone into a mixed reality device.


Apple met with suppliers during CES to talk AR glasses - report

01/12/2018, 10:01 am

During this week's Consumer Electronics Show in Las Vegas, representatives from Apple allegedly met with suppliers that make components used in augmented reality glasses.


Kolibree's Magik Toothbrush connects to iPhone, turns dental hygiene into an AR game

01/08/2018, 12:01 pm

Toothbrush producer Kolibree's latest launch, the Magik Toothbrush, aims to make dental hygiene fun for children, with the augmented reality-enabled cleaning device turning the chore into a game that provides AR rewards if the child cleans their teeth properly.


Amazon Alexa making appearance in $1000 Vuzix augmented reality smart glasses

01/05/2018, 03:01 pm

Amazon won't be the first company to deploy its Alexa voice assistant in glasses, with Vuzix stepping up to the plate to do so in mid-2018.


Apple 2017 year in review: The realities of AR and VR plus Apple's ARKit

12/30/2017, 02:12 pm

At the start of 2017, it was thought that Apple was falling behind other companies in developing virtual reality (VR) and augmented reality (AR) related technologies in its products. By the end of the year, Apple has taken small steps towards establishing itself in the VR industry, but it has made great strides in the field of AR, with ARKit being the main driver for its progress.


Apple 2017 year in review: iPhone X with Face ID signals major platform shift

12/29/2017, 02:12 pm

To mark the 10th anniversary of the iPhone, Apple released the iPhone X -- that's pronounced "ten," as the company is eager to point out. While it may not be an earth-shaking revelation, it's an important signpost for where Apple plans to be 10 years from now -- assuming we're even still using smartphones in 2027.


Watch: Top 9 new AR games for iPhone X

12/22/2017, 08:12 pm

It's been a couple of months since iOS 11 was released, bringing us augmented reality apps and games. Let's take a look at the top new AR games.


After $1.9 billion and seven years, secretive Magic Leap teases Lightwear AR headset

12/20/2017, 10:12 am

Virtual and augmented reality company Magic Leap has taken the lid off the project that is has been working on for the last seven years, and has debuted the Magic Leap One Lightwear goggles and required wearable computer, with the set to ship at some point in 2018.


Apple partner Catcher at work on new product category, could be rumored AR headset

12/06/2017, 09:12 am

Apple chassis supplier Catcher has revealed it's working on a product line outside of its usual categories, which could hint at involvement in ambitious Apple hardware -- such as a rumored augmented reality headset.


Quanta & Lumus sign deal potentially paving way for Apple's AR headset

12/04/2017, 02:12 pm

A new licensing agreement between Apple manufacturer Quanta and augmented reality parts maker Lumus could potentially lay the framework for Apple's rumored AR headset.


Amazon debuts Sumerian app platform with support for Apple's ARKit

11/27/2017, 12:11 pm

Amazon on Monday announced Sumerian, a platform for developers wanting to make virtual reality, augmented reality, and other 3D apps, including ones compatible with Apple's ARKit framework used on iPhones and iPads.