Shot on iPhone

How India's emerging filmmakers use iPhone 16 Pro Max

Four Indian filmmakers in the MAMI Select: Filmed on iPhone project explain how the iPhone 16 Pro Max has helped them to create their short films.

Amber Neely | 3 days ago

Apple's Chinese New Year 'Shot on iPhone' film is a 90's mixtape feverdream

Apple's latest Shot on iPhone film marks the Chinese New Year, with "I Made a Mixtape for You" showing an idyllic form of love from the 1990s.

Malcolm Owen | 3 months ago

Winners of the 2024 iPhone Photography Awards announced

The 17th annual iPhone Photography Awards winners have been announced, and this year's winning photograph has been shot with an iPhone 15 Pro Max.

Amber Neely | 7 months ago

The 'Let Loose' event was the first to be edited on iPad using Final Cut Pro

For the first time, Apple has used the iPad to edit some of the footage of one of its Apple Events to showcase the powerful capabilities of its tablet lineup.

Amber Neely | 11 months ago

Immerse yourself in the neon streets of Tokyo manga with a new 'Shot on iPhone' film

Apple's latest "Shot on iPhone" film is a live-action and frenetic remake of the manga "Midnight," a Takashi Miike-directed high-action video about a Tokyo taxi driver.

Malcolm Owen | 1 year ago

'Shot on iPhone' doc reveals behind the scenes of Usher's Super Bowl Halftime Show

A new "Shot on iPhone" video has been released by Apple, one showing highlights from Usher's Apple Music Halftime Show from Super Bowl LVIII.

Malcolm Owen | 1 year ago

Paris exhibition celebrates iPhone 15 Pro Max's role in capturing memories

Apple's iPhone 15 Pro Max stars in "I Remember You" exhibition, featuring works by five artists exploring nostalgia and technology, showcasing the device's ability to capture life's fleeting moments.

Amber Neely | 1 year ago

How Apple's iPhone 15 Pro Max captured the 'Scary Fast' Apple Event

Apple shares a behind-the-scenes look at how it used the iPhone 15 Max to shoot the footage used in its October 30 Apple Event.

Amber Neely | 1 year ago

Olivia Rodrigo's latest music video 'get him back!' was shot on iPhone 15 Pro

Apple's trend of shooting ads and music videos on iPhone continues with Olivia Rodrigo's "get him back!" — shot on iPhone 15 Pro.

Wesley Hilliard | 1 year ago

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iPhone 14 Pro's LiDAR helps create custom prosthetics for dogs

Apple's latest Shot on iPhone feature demonstrates an unusual use for the iPhone 14 Pro LiDAR, with it used to create custom pet prosthetics.

Malcolm Owen | 1 year ago

K-pop band NewJeans 'ETA' music video Shot on iPhone in collaboration with Apple

The latest Shot on iPhone collaboration is a music video from NewJeans shot entirely on an iPhone 14 Pro.

Wesley Hilliard | 1 year ago

New 'Shot on iPhone' film is an action-packed Mexican Wrestler movie

Apple has released a new 13-minute film promoting the cinematography of the iPhone 14 Pro, and recounting the adventures of a wrestler, fighting to save all of Mexico from an evil pinata.

William Gallagher | 1 year ago

Vishal Bhardwaj's 'Fursat' is the latest film to be shot entirely on iPhone

Indian film director Vishal Bhardwaj is out with a "Shot on iPhone" production about a man obsessed with controlling the future, and he used an iPhone 14 Pro.

Andrew Orr | 2 years ago

Latest 'Shot on iPhone 13 Pro' video highlights Singapore's chicken rice war

Apple's latest "Shot on iPhone" video "Poached" celebrates Singapore's beloved dish of chicken rice, with Chef's Table' creator David Gelb producing the piece on an iPhone 13 Pro.

Malcolm Owen | 2 years ago

Apple VP talks 'Shot on iPhone' challenge, how the company views photography

Apple says that the macro "Shot on iPhone" challenge is evidence that the "true potential of our products is fully realized" when users get a hold of them.

Mike Peterson | 3 years ago

Apple announces winners of 'Shot on iPhone' macro challenge

Ten photographs taken using the macro feature of the iPhone 13 Pro and iPhone 13 Pro Max have won Apple's latest "Shot on iPhone" contest.

William Gallagher | 3 years ago

Tim Cook promotes model car iPhone photographer on World Autism Awareness Day

Apple CEO Tim Cook has marked World Autism Awareness Day and Autism Acceptance Month with a tweet, showcasing the talents of a young iPhone photographer shooting model cars.

Malcolm Owen | 3 years ago

Apple commissioned new 'Shot on iPhone 13 Pro' film from renowned director Park Chan-wook

A new 20-minute "Shot on iPhone" film titled "Life is But a Dream" uses the iPhone 13 Pro to tell a fantastic story of an undertaker who wants to do right by his village's savior.

Amber Neely | 3 years ago

Apple launches 'Shot on iPhone Challenge' for macro photographers

For its latest "Shot on iPhone" campaign, Apple is inviting iPhone 13 Pro and iPhone 13 Pro Max users to submit photographs shot with the macro feature of those phones.

William Gallagher | 3 years ago