AppleInsider Staff
Apple began putting up banners earlier this week, and AppleInsider took a number of photos showing the giant Apple logo on the exterior of the building, and the main WWDC10 banner inside, featuring the slogan "The center of the app universe."
On Friday, reader Adam Jackson took photos of even more banners now on display at the Moscone Center. The promotional materials continue to emphasize the fact that this year's conference is focused primarily on the iPhone OS, which powers the iPhone, iPod touch and iPad.
One picture snapped through the windows of the building shows a banner centered around folders, a new feature in Apple's soon-to-be-released iPhone OS 4. It shows the applications Air Sharing, Bento and Evernote in an automatically named "Productivity" folder. The banner reads "Drag. Drop. Organize."
Other materials hanging from the ceiling boast the popularity of the App Store. One reads "4 Billion Apps Downloaded," while another touts there are "200,000 Apps on the App Store." And a display for Apple's iAd service coins the term "appvertise."
WWDC begins Monday at 10 a.m. Pacific Time, 1 p.m. Eastern, with a keynote from Apple Chief Executive Steve Jobs. The conference runs until the end of the week, with the last day being June 11.
Apple is expected to introduce its next-generation iPhone, of which prototypes have leaked and been publicly photographed. Other potential announcements include Safari 5, upgrades to the Mac mini and Mac Pro, and a 27-inch LED Cinema Display.
For more photos of the Moscone Center, see Jackson's full WWDC 2010 gallery available on Flickr.
Christine McKee
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100 Comments
It's gonna be a while 'til anyone catches up with that!
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Elegant and Simple
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Appvertise
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Or is it ?
Simple and Elegant
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HOW DARE THEY DO THIS! I don't believe Microsoft would do anything as controversial as this! And them images of the App's... there not open sauce! I hope FSF gets down there right now to take all these monopolistic images down now. I'll be ringing Steve Mobbs right now....
I can't wait for iAd to come online and give Google a taste of its own medicine. Imagine the potential for Apple to leverage its huge iPhone OS user base in this endeavor. Okay, Google, you wanted to play in our yard, so here we come into yours! Apple doesn't have to dominate the ad space in order to win, all they need to do is to cut into Google's profits enough to make them squirm. Hee-hee!
I can't wait for iAd to come online and give Google a taste of its own medicine. Imagine the potential for Apple to leverage its huge iPhone OS user base in this endeavor. Okay, Google, you wanted to play in our yard, so here we come into yours! Apple doesn't have to dominate the ad space in order to win, all they need to do is to cut into Google's profits enough to make them squirm. Hee-hee!
And by adding Bing, they're also cutting into Google's share of the search pie on iPhone OS. Google will see what an impact that decision will have, for sure. If I were a business partner (in any form) with Apple, the one thing I would be sure NOT to do is piss off Steve Jobs. He WILL get even!