iPhone 17 sales fueling a record year, pushing market toward higher prices

A new smartphone forecast shows Apple powering nearly all growth in 2025, though a looming memory shortage threatens to erase the momentum soon after.

Andrew Orr 6 months ago 7

Apple & Samsung marketshare identical, flagships lead smartphone rebound

Smartphone shipments reached 322.7 million units in total across the third calendar quarter of 2025, with Apple and Samsung leading the way and neck-and-neck in overall marketshare.

Andrew Orr 7 months ago 3

iPhone growth props up global smartphone market in 2025

Apple's iPhone is carrying much of the smartphone industry in 2025, lifting global sales, as rivals struggle with weak demand in China.

Andrew Orr 9 months ago 1

Mac shipments growth outpaces PC market in face of tariff trouble

Apple's Mac shipments are continuing to grow faster than the rest of the PC market, a report claims, as retailers prepare for an influx of tariff costs.

Malcolm Owen 11 months ago 1

Apple gains ground as PC market heads into rocky 2025

Apple's Mac sales are rising sharply just as Trump's tariffs guarantee that the the global PC market will have one of its most unpredictable years ever.

Andrew Orr 1 year ago 4

Apple fails to ride global 2024 smartphone boom with Apple Intelligence

Despite the launch of Apple Intelligence, Apple has not seen the same growth in the recovering smartphone market as other players — but that's expected to change in 2025.

William Gallagher 1 year ago 9

Apple is the second-biggest smartphone seller in China

Sales of the iPhone are increasing in China, with Apple making a return to the country's top five smartphones thanks to the iPhone 16.

Malcolm Owen 1 year ago 7

Apple Vision Pro won't break 500k sales in 2024, even with international expansion

The Apple Vision Pro probably won't break half a million sales before the end of the year, predicts analysts, with it predicted to endure a massive drop in U.S. sales heading into the fall.

Malcolm Owen 1 year ago 22

Apple Watch & AirPods still rule the wearables market, despite losing ground

Apple continues to top the wearables market, but it has lost some ground with Apple Watch and AirPods shipments declining year-on-year.

Malcolm Owen 2 years ago 1

iPhone sales drop 10% as Samsung steadies and Chinese rivals grow

New figures show that Apple's global iPhone sales declined by over five million in the first quarter of 2024, compared to the same time in 2023.

William Gallagher 2 years ago 12

Apple tops Japan's declining smartphone market

With Japan's smartphone market declining 3.5% year over year at the end of 2023, Apple's iPhone still continued to account for around half of all sales.

William Gallagher 2 years ago 2

iPhone dominant in contracting Chinese smartphone market

IDC reports that Apple's iPhone is the best-selling smartphone in China, achieving a record high market share of 17.3% in 2023, although the market has contracted.

William Gallagher 2 years ago 0

Apple overtakes Samsung in global smartphone shipments across 2023

Preliminary data shows Apple has overtaken Samsung with the top global smartphone shipments for 2023, plus it's the only top three company with positive growth in the year.

Wesley Hilliard 2 years ago 8

Duelling analysts offer differing takes on Mac in the PC market

Some analysts say that Apple is continuing to see success in the PC market with growth in market share in sequential quarters, while others point to a continued worsening for the market as a whole.

Malcolm Owen 2 years ago 1

Mac could benefit from 2024 PC market revival, Windows 10's death

Global PC shipments could see a return to growth during 2024, with Apple's Mac business also potentially benefiting from the 2025 end of support for Windows 10, too.

Malcolm Owen 2 years ago 1

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