Samsung executives discussed Steve Jobs' passing as "unfortunately" having an "unintended benefit for Apple," and at the same time, "our best opportunity to attack iPhone," in internal memos marked "highly confidential," presented in the Apple v. Samsung trial.
In the ongoing Apple v. Samsung patent trial on Tuesday, Samsung continued its defense against by calling on a cavalcade of computer science experts who testified that Apple's patents were not novel, should not have been granted or did not apply to alleged infringing products.
New confidential internal memos presented in the Apple v. Samsung trial detail a "counter tsunami plan" Samsung hoped to set up in response to Apple's iPhone 5 launch, in order to distract from its own Galaxy product vulnerabilities it described as "plastic feeling" with "lack of key feature."
Continuing to grind through its long list of expert witnesses on Monday, Samsung brought up two company executives, as well as three Google engineers, to further its case of non-infringement of five Apple patents.
Before and after versions of Google's internal "software functional requirements" documents released in the Apple vs Samsung trial this week show that prior to Apple's 2007 iPhone debut, Google's vision for Android was a simple button phone running Sun's Java.
A prominent patent law blogger has again raised the argument that Apple's patented features have very little value, while stopping short of saying that Samsung should just stop using the infringing technology.
Samsung on Friday brought up VP of Android Engineering Hiroshi Lockheimer as its first witness in the second California Apple v. Samsung patent trial in a bid to prove the Korean company's devices did not copy Apple's. The main argument: Google invented certain features before Apple patented them.
Apple lawyers on Friday concluded their side of arguments in the latest spat with Samsung, bringing the initial phase of the company's case to a close after five days of court proceedings.
Samsung's success in selling the world's leading volumes of phones through intense, expensive marketing efforts appears to be supporting Android as a platform, but Samsung's internal documents show it has plotted for years to compete against Google with its own mobile OS.
Top secret sales data revealed during the Apple vs. Samsung trial this week shows that Samsung knew that the Galaxy Tab sales figures (and overall Android tablet sales) it and various market research groups had fed to the media were not even remotely true.
Apple's critics contend that it either doesn't have innovative inventions worthy of patents, or has grossly overestimated the commercial value of its patents. Apple Data Detectors is one example that proves both ideas are wrong.
During testimony in the second California Apple v. Samsung patent trial on Tuesday, an Apple damages expert revealed the full damages claim stands at $2.19 billion for lost profits and reasonable royalty fees on five alleged infringed patents.
Samsung has sued Electronic Times for 300 million KRW (about $284,000 US) regarding its reporting related to the company's new Galaxy S5 phone.
Email correspondence made public as part of the second California Apple v. Samsung patent trial illustrates Apple marketing guru Phil Schiller's displeasure at the company's high-profile ad agency, which in 2013 was under the gun to churn out quality material in light of Samsung's own media blitz.
While the tech media has devoted lots of attention to Apple's concerned reaction to Samsung's 2012 marketing blitz, evidence likely to be presented during the Apple vs Samsung trial shows that it was Samsung that targeted its attention on "beating Apple" as its "#1 priority" for 2012.
In the original Apple vs Samsung patent trial, Apple made the Galaxy a star witness by presenting a "copy cat" document that detailed every difference with Apple's iPhone paired with advice on how to more closely copy it. For the second trial, Apple has dug up several more Copy Cat docs detailing the evolution of Samsung's "slavish copying," particularly evident with Slide to Unlock.
An email Apple cofounder Steve Jobs sent to his top executives outlines the vision he had for the company in 2010, including future iPhone iterations, "Apple TV 2" and changes to MobileMe that hoped would leapfrog Google's cloud services.
During the Apple v. Samsung patent trial on Friday, Apple software engineer and head of the company's human interface team Greg Christie took the stand to offer background on the original iPhone, specifically the "slide-to-unlock" feature.
Just hours after Apple filed a motion asking to show evidence of alleged misleading and false statements delivered by Samsung counsel in the companies' second California patent trial, a district court judge late Thursday largely denied the request in a way that could narrow Apple's case moving forward.
As Samsung's new flagship Galaxy S5 nears official release, videos and "first looks" are popping up across the Web, the latest of which pits the handset's swipe-style fingerprint reader against Apple's Touch ID.
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Daniel Eran Dilger
AppleInsider Staff
Mikey Campbell
