Apple's Santa TV spot deemed best ad of holiday season
Apple's TV commercial depicting Santa Claus interacting with Siri on his iPhone 4S was named the most effective ad of the 2011 holiday season, and topped 34 other Santa-themed spots.
Apple's TV commercial depicting Santa Claus interacting with Siri on his iPhone 4S was named the most effective ad of the 2011 holiday season, and topped 34 other Santa-themed spots.
Nuance has announced plans to acquire Vlingo in order to deliver a new generation of voice-based, natural language interfaces for a variety of consumer and professional markets the company sees as being a $5 billion opportunity.
A new capability announced by Wolfram Alpha enabling its clients to browse Best Buy's electronics and appliances data provides iPhone 4S Siri users a new way to shop and compare products using their voice.
Apple has reportedly begun work on new, tiny, wearable devices that could be controlled with Siri, or used to input information to devices like the iPhone.
Samsung began full-scale production of Apple's A5 processor at a new facility in Austin, Texas, this month, while hackers are claiming that Apple's recent tweaks to iOS 5.0.1 could open up legal ways to port the Siri voice assistant feature to other iOS devices.
A new unverified report claims Google is working on its own voice recognition assistant for Android, drawing its "Majel" codename from the voice of the on-board computer in Star Trek.
Apple's release of iOS 5 for both new devices and iPhones dating back to 2009 has had a significant impact on its integration partners, with Twitter noting a 25 percent increase in new accounts and Wolfram Alpha stating that Siri boosted its query volume 20 fold, disrupting the status quo in search and web services.
Apple has at least two job postings open for "iOS Software Engineers" that describe work on the Siri voice assistant user interface and the development of an Application Programing Interface, indicating continued work on the new feature. Three additional job listings involve porting Siri to other languages, something readers have noted Apple has already collected voice samples for among native speakers.
The iPhone 4S carries the highest customer satisfaction ratings of any Apple smartphone yet, with a new survey finding that 96 percent of users consider themselves satisfied with their purchase.
After rights groups criticized Apple for Siri's inability to field requests regarding abortion clinics and birth control, a company spokesperson has said the omissions were "not intentional," while reminding that the service is still in beta.
Siri, the automated personal assistance feature Apple acquired and integrated into iPhone 4S, has attracted lots of comparisons with apps or system services for alternative mobile platforms, but none come close to doing what Siri can.
Microsoft's Craig Mundie said that the iPhone's Siri voice recognition software is not new technology as a similar system has been available on the Windows Phone for over a year, and claims Apple marketed the capability to shift focus away from the iPhone 4S's lack of new features.
A mobile developer investigating Apple's Siri voice assistant has dissected the service's protocol to develop tools for playing with the service outside of the iPhone 4S.
The entire stock of iPhone 4S units sold out on launch day in Hong Kong in just under three hours, even though Apple's Siri voice recognition doesn't work with the Chinese language.
As competition between Amazon and Apple in the mobile devices market continues to grow, the online retailer has purchased a voice-to-text company called Yap.
One previously undiscovered change in the iPhone 4S versus the iPhone 4 is a new infrared proximity sensor that enables the raise-to-speak feature used by Siri voice recognition.
Apple's engineering unit has reportedly confirmed that the company currently has "no plans" to support its Siri personal assistant feature on older devices, according to a person familiar with the matter.
After becoming available for preorder in Hong Kong last Friday, the iPhone 4S sold out almost immediately, once again demonstrating Apple's continued success in China.
Eric Schmidt, Google's chairman and former chief executive, admitted to the U.S. Senate antitrust subcommittee that Apple's new Siri personal assistant technology is a "significant development" in search and could pose a threat to his company's core business.
Apple's new Siri voice control on the iPhone 4S can answer questions, access information and deliver search results without displaying any advertising, which one analysis says will hurt search providers like Google.
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