Microsoft's latest efforts to shove Windows PCs back into relevance in the Post PC era have found willing volunteers among some PC bloggers ready to exchange their credibility for enthusiastic reviews of Surface Book and Pro 4, apparently under the premise that Windows can be reanimated back into a viable monopoly via hybrid Tablet PC-style convergence. But that's delusionally wrong, here's why.
Microsoft is the only company poised to give Apple serious competition in terms of hardware, former Chief Executive Steve Ballmer commented on a Bloomberg TV show Friday morning.
Microsoft on Thursday sold out of its initial launch stock for the Surface Book, and updated its Health app for iOS to support the Band 2 fitness tracker.
Microsoft took direct aim at Apple's MacBook Pro and iPad Pro at a press event Tuesday, revealing the Surface Book — its first-ever laptop — and the Surface Pro 4, an updated tablet matched by a redesigned stylus.
Just before his company's Surface Pro 4 event, the head of Microsoft's Windows division took a shot at Apple, recalling disparaging comments its CEO Tim Cook made about "converged" devices like the Surface tablet a few years ago.
After two generations of ARM-based tablets that ran a limited version of Windows, Microsoft has finally abandoned the low-power processors for Intel's latest Atom chips, allowing the third-generation Surface to run full-fledged Windows 8.1.
There's something about Apple that makes people lose their minds, particularly people who are journalists. The most likely explanation is that putting "Apple" in a headline is currently the most irresistible clickbait known to mankind. That, and there's no time for fact checking or any sort of basic research in today's BuzzFeed world of made up garbage.
While it was Apple who for years targeted Windows switchers to the Mac platform, the tables have turned as now Microsoft is now the underdog, focusing its efforts on trying to win over MacBook users with its Surface Pro hybrid computers.
News commentators covering U.S. elections for CNN were given Surface Pro tablets by Microsoft, but continued using iPads on air, covering up the supplied Surface with papers or even the iPad itself.
Though Steve Ballmer is no longer CEO of Microsoft or even on its board of directors, he's still fiercely loyal to the company he led, which is why he will have his basketball team, Los Angeles Clippers, ditch their use of Apple's iPad.
Continuing its campaign against Apple hardware, Microsoft on Monday unleashed three new ad shorts for its new Surface Pro 3 tablet with disparaging comparisons to the MacBook Air.
Major Microsoft hardware partner Lenovo will pull its 8-inch Windows tablets from the U.S. market, the Chinese company said Wednesday, citing lack of demand for smaller touchscreen devices running Microsoft's controversial Windows 8 operating system.
In a trade-in program launched on Monday, Microsoft is again luring Apple device owners to make the switch to Windows by offering Surface Pro 3 buyers up to $650 in store credit for certain MacBook Air models.
References to a "Surface Mini" discovered in the user manual for Microsoft's latest tablet foray suggest that the software giant scrapped or delayed the long-rumored 8-inch variant — which would have gone up against Apple's iPad mini — at the last minute, opting to put all of their eggs in the larger basket.
In a presentation that frequently mentioned the iPad and MacBook Air, Microsoft on Tuesday unveiled the Surface Pro 3, a device it hopes will contend with both Apple's popular tablets and thin-and-light notebooks with one converged device that will start at $799.
From the constant harping about the supposed "failure" of Apple's iPhone 5c, you'd think the phone is selling poorly. The reality is that middle tier model, while dramatically less popular than Apple's top of the line iPhone 5s, still managed to outsell every Blackberry, every Windows Phone and every Android flagship in the winter quarter, including Samsung's Galaxy S4.
Rather than correcting its Surface billboards with Excel math errors, Microsoft appears to be pleading with the public to take Windows 8.1 seriously in a new ad headlined: "Honestly, it works for work."
Microsoft's former chief technology officer Nathan Myhrvold loves both science and food, a combination that resulted in Modernist Cuisine, a six volume foodie encyclopedia that's now available in a digital form exclusively as an iPad app.
Less than a month after a Microsoft PR executive dismissed Apple's Pages, Numbers and Keynote productivity software as "watered down imitation apps," the company has erected giant billboards depicting its own Excel failing to add seven numbers correctly on a Surface tablet.
A senior Microsoft executive on Wednesday fired out a post on the company's official blog deriding Apple's recent special event, saying the iPad with iWork is no equal to Surface 2 and Office.
{{ summary }}
Daniel Eran Dilger
Roger Fingas
Neil Hughes
Katie Marsal
AppleInsider Staff
Sam Oliver
Mikey Campbell
