Half of recent Mac buyers are switchers from rival platforms
About half of recent Mac purchases are not made by long-time Apple loyalists, but are instead switchers from PCs and Chromebooks.
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Chromebook
Andrew Orr
New low-cost MacBook rumored to take on Chromebooks in education
A new report claims that Apple aims to regain its education foothold by releasing a Chromebook killer, a laptop less costly than the MacBook Air.
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William Gallagher
Google's next project is making its ecosystem more like Apple's
Google is working to bring Apple-style ecosystem integration to its family of devices and services so that they "work better together."
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Mike Peterson
Google making its own Chromebook CPU inspired by Apple's M1
Future versions of the Chromebook laptop may be powered by processors designed by Google itself, in a move reportedly inspired by the success of Apple Silicon.
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Phil Schiller offers scathing critique of Chromebook, calls it 'cheap testing tool'
Apple SVP of Marketing Phil Schiller in an interview on Wednesday delivered a devastating take on Google's Chromebook initiative, saying the platform's success in the education market largely owes to its low price and broader institutional testing procedures.
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Mikey Campbell
A4 to A5: How Apple outflanked its fragmented competition in silicon
Apple's A4 project helped deliver the custom silicon for the very first iPad, positioning the company in a race against time with the world's leading mobile chip designers. Although it ran into stiff competition along the way, Apple succeeded with an implementation that was markedly different from its peers. Here's how they did it.
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Daniel Eran Dilger
'By Innovation Only' new iPhone event, Apple saves Amazon, Fraser Spiers on the AppleInsider Podcast
This week on the AppleInsider Podcast, Victor and William talk about the By Innovation Only September event, Fraser Speirs joins to talk about Chromebooks for schools, and Apple saves the Amazon.
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Victor Marks
Chrome OS gaining support for iPhone tethering via USB soon
Chromebook owners will reportedly soon be able to get 4G data via a USB-connected iPhone, saving power versus tethering over Wi-Fi.
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Roger Fingas
Apple in 2019 and the future of PCs
Over the past two decades, Apple has proven capable of exercising its rapidly lithe, innovating ability to take its existing technologies and create new computing forms that retain its influence over the most commercially successful and strategically important markets. That winning strategy of the past also appears to be the best suited for the future of PCs.
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Stephen Silver
Neil Hughes
AppleInsider Staff
