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Topic: Steven Milunovich

UBS sees Apple selling 78.4M iPhones this holiday, growing sales 4% in fiscal 2016

11/16/2015, 03:11 pm

Investment firm UBS believes Apple will sell a record 78.4 million iPhones this holiday season, easily topping the company's best-ever quarter from a year ago and continuing to eat away at competitor market share.


Wall Street relieved by Apple's strong guidance for holiday quarter

10/28/2015, 12:10 pm

Concerns that the iPhone 6s upgrade cycle could post first-ever year over year sales declines were alleviated this week, when Apple indicated it expects iPhone sales will grow yet again this holiday quarter. Analysts on Wall Street reacted to the news positively, advising investors to buy in.


New iPhone Upgrade Program seen driving upgrades, giving Apple more control of customer relationship

09/15/2015, 08:09 am

Apple's new interest-free iPhone Upgrade Program is likely to make more customers buy a new handset every year, investment firm UBS believes, calling it a "smart move" that could make the iPhone more of an annuity business.


UBS forecasts iPhone ASP at $660, pushing Apple's June margins to 40.9%

07/16/2015, 10:07 am

Investment firm UBS revealed on Thursday that it has high expectations for Apple's gross margins in the just-concluded June quarter, predicting they will reach nearly 41 percent on outstanding sales of the jumbo-sized iPhone 6 Plus.


Driven again by China, Apple's iPhone shipments expected to hit 51M for June quarter

07/09/2015, 09:07 am

Apple is poised to announce yet another record breaking quarter, the latest research from investment firm UBS suggests, with iPhone sales once again driven to new heights thanks largely to growth in China.


Apple on track for another 51+ million iPhone sales this quarter, research says

05/14/2015, 02:05 pm

Demand for Apple's iPhone continues to stay extremely strong, even as the life cycle of the current iPhone 6 series begins to wind down heading into the fall, new data from UBS reveals.


Apple Watch will be 'digital sixth sense' for users & 'key catalyst' for shares of AAPL, UBS says

04/10/2015, 10:04 am

While investment firm UBS doesn't believe the Apple Watch is yet a "must have" device, its importance to the company's bottom line is expected to grow over time as new use cases emerge.


UBS declares Apple a 'special' kind of investment, says 'full ramifications' of iPhone are yet to come

04/01/2015, 09:04 am

Reading the new "Becoming Steve Jobs" biography inspired UBS analyst Steven Milunovich to share his thoughts on where Apple is headed, leading him to suggest to investors that the iPhone maker's best days may still be ahead of it.


Ecosystem of health-focused apps & accessories will further strengthen Apple, UBS says

01/12/2015, 02:01 pm

Following a deluge of health and fitness devices announced at CES, one analyst has said he believes Apple's Health application and HealthKit tools for developers will help foster a diverse ecosystem that will further differentiate the iPhone from competing platforms.


UBS data suggests Apple sold 69M iPhones in blockbuster December quarter

01/07/2015, 12:01 pm

The latest research from UBS has prompted the firm to advise investors that it believes Apple sold a massive 69 million iPhones in the just-concluded December quarter -- a sum that would obliterate the company's previous all-time record.


UBS survey finds 10% of consumers want a smartwatch, expects 24M Apple Watch sales in fiscal 2015

12/01/2014, 10:12 am

A new survey from UBS suggests that the Apple Watch could get off to a strong start, leading the investment firm to predict sales of 24 million units and gross profit of $3.4 billion from the wearable device in its first few months alone.


UBS increases Apple price target to $115, sees gross margins improving in 2015

07/22/2014, 08:07 am

UBS this week was the latest investment firm to increase its price target for shares of Apple, with a new projection of $115 ahead of this afternoon's June quarter earnings report.


UBS sees Apple selling 21M 'iWatch' units priced at $300 in first year

06/09/2014, 10:06 am

If Apple does launch a so-called "iWatch" later this year, investment firm UBS believes the ramp up in sales could be similar to the company's wildly successful iPad, hitting 21 million units in fiscal 2015 and 36 million units the following year.


Apple's iPhone sales could falter in China as government asks carriers to cut subsidies, UBS says

05/30/2014, 11:05 am

Chinese authorities have begun to pressure the nation's massive, state-owned wireless carriers to roll back marketing expenses by as much as $6 billion, an edict that could force cuts to handset subsidies that least one analyst believes may have an impact on sales of high-end devices like the iPhone.


UBS raises Apple price target to $700, expects significant user upgrades for 'iPhone 6'

05/29/2014, 12:05 pm

UBS on Thursday became the latest financial firm to raise their price target for Apple, with a new 12-month forecast of $700 on what is expected to be a blockbuster launch for the next-generation iPhone.


'Beats by Apple' viewed as a culturally compatible corporate marriage

05/12/2014, 02:05 pm

With time to digest Apple's anticipated $3.2 billion acquisition of headphone maker Beats Electronics, industry watchers are beginning to warm up to the idea, seeing a potentially smart strategic move that could broaden Apple's appeal to new markets.