Apple iPhone 'Relax' ad extols the virtues of iPhone 14 crash detection
A pair of new ads for the iPhone 14 range ads have been released, extolling crash detection in iPhone 14 Pro, and "our longest battery life," with the iPhone 14 Plus.
A pair of new ads for the iPhone 14 range ads have been released, extolling crash detection in iPhone 14 Pro, and "our longest battery life," with the iPhone 14 Plus.
Starting Tuesday, developers can pay to be featured on the App Store Today curated page and at the bottom of competitors' app product pages.
There's the perception that Apple as a company has a hard-line stance against advertising, and complaints have sprung up that its ad ventures are hypocritical. However, the truth is more complicated than that.
Apple will soon test a pair of new ad placements on the App Store that will give developers more opportunities to get their apps discovered by users.
There are now advertisements for first-party Apple radio shows within the paid Apple Music service — and there absolutely shouldn't be.
Apple has released a new report that analyzes the impact of App Tracking Transparency on the mobile advertising industry — and defends against accusations that it boosts its own ad business.
Apple has debuted a new chocolate-themed ad spot promoting the easy signup and card-less design of the Apple Card.
Ad industry experts are concerned about the future expansion of Apple's privacy features on iPhone, including the recently released Private Relay and Hide My Email.
Apple is said to be quietly buying Google search ads for high-value apps on the App Store — and some developers are concerned that it's hurting their revenue.
YouTube is testing a cheaper subscription tier that offers ad-free viewing on iOS and other platforms, but doesn't include any of the other features of its YouTube Premium plan.
According to several advertising experts, Apple's newly launched App Store Search Tabs Ads don't compare well to the company's other ad products.
Former Apple ads engineer Antonio Garcia Martinez said Apple was "well aware" of his writing before it hired him, and accused the company of defamation in its recent statement regarding his firing.
Apple has hired former Facebook ads product manager Antonio Garcia Martinez, a sign that the Cupertino tech giant is expanding its own advertising ambitions.
Internal Apple emails surfaced in the Epic Games v. Apple trial show some of the company debate surrounding Search Ads on the App Store, including how it could be at odds with Apple's public messaging.
Following the rollout of iOS App Tracking Transparency protections that require developers to ask permission before tracking users' IDFA tags, Apple touted its own set of ad attribution tools that are not subject to the same onerous demands.
Somewhere along the line, Facebook moved from being the preposterously insecure social media service, into a corporation whose people seem pretty insecure — which has been further demonstrated by the company on Thursday trying its latest attempt to convince people how privacy-breaking targeted advertisements are actually good for consumers.
Aired during Apple's "One More Thing" special event on Tuesday, a new "Behind the Mac" ad showcases notable figures who use the platform to create music, television, movies and more.
John Hodgman, the co-star of Apple's popular "Get a Mac" ad campaign, returned during the company's Nov. 10 keynote to portray a PC criticizing the new Apple Silicon Macs.
Facebook CEO Mark Zuckerberg has called out Apple for how he claims the ad tracking block in iOS 14 will damage economic recovery from COVID-19 for years to come.
Apple has reportedly told some developers that it plans to delay the enforcement of an iOS 14 privacy feature that has stirred controversy among advertisers and publishers.
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