The evolution of Apple's iPhone — from the original model through the new 5s and 5c — was shown off recently in a new video that pits all eight released versions of the bestselling handset against each other in a test of speed.
Prepaid wireless carrier Virgin Mobile will soon be carrying both Apples iPhone 5c and iPhone 5s, with the company teasing that it will join a number of other smaller U.S. carriers in selling the devices starting Oct. 1
Limited supply of the iPhone 5s during launch weekend may have led to a relatively even split of sales between Apple's new flagship model and the more affordable iPhone 5c, one well-connected analyst has said.
A new report issued Wednesday by research agency IDC predicts that Apple's share of the Chinese smartphone market will double in 2014 thanks to the introduction of the lower-cost iPhone 5c and an anticipated new carrier agreement with China Mobile, the world's largest wireless provider.
Industry observers had been snickering about a promise made by Apple's chief executive Tim Cook to "double down" on security, but a series of jaw-dropping surprises have proven that, outside of a steady stream of immaterial leaks, the company remains an opaque mystery to its competitors, to pundits and even to analysts tasked with understanding the inscrutable innovation factory.
The total build cost for Apple's new iPhone 5s is just under what it cost Apple to build its predecessor a year ago, according to a new report, while the iPhone 5c's total build cost likely allows Apple to grab a better margin.
A third television commercial for Apple's mid-range iPhone 5c appeared on the company's official YouTube channel early Monday morning, briefly shifting the campaign's focus from the phone's aesthetic to the emotional connections it helps facilitate in everyday life.
The launch weekend for the new flagship iPhone 5s and colorful iPhone 5c proved to be the most successful smartphone debut ever for Apple, with a record 9 million units being sold in the first three days.