New Microsoft Windows 8 ad turns Apple's Siri against her maker
A recently aired Microsoft ad pits a tablet running the company's Windows 8 against the iPad, with the spot featuring an unlikely narrator: Apple's Siri virtual assistant.
Windows 8
AppleInsider Staff
Microsoft wants iTunes for Windows 8; Apple not interested
Microsoft would love for Apple to bring iTunes — one of the world's most popular software offerings — to its Windows 8 "Metro" platform, but executives at the Redmond giant say Windows 8 users shouldn't expect a touch-friendly version of the application any time soon.
Kevin Bostic
Windows 8 hits 100 million sales, Microsoft working to address user complaints
Even as Microsoft's Windows 8 reached a milestone in passing 100 million licenses sold, the software giant is preparing to rework its latest operating system in order to address the realities of a drastically changed computing market.
Slow start for Surface has Microsoft cautiously prepping smaller next-gen models - report
Microsoft is said to be planning to introduce its second generation of Surface tablets with smaller displays this June, but the company is reportedly taking a "cautious" approach after the initial models got off to a lukewarm start.
Windows 8 tablets grab 7% of shipments, Apple's iPad still controls nearly half
Apple's iPad offerings continue to dominate the tablet segment, but tablets running Windows 8 have had a small impact, accounting for one in fourteen tablets shipped in the first quarter of 2013.
Microsoft, partners readying iPad mini competitors for later this year
The next few months may see Microsoft taking the fight for the smaller tablet market to Apple, firing back at the iPad mini with one or more similarly-sized devices running some form of Windows.
Microsoft backing off Metro, plans boot-to-desktop mode for Windows 8.1
In an apparent attempt to have its latest operating system better appeal to business customers, Microsoft reportedly plans to add a "boot to desktop" mode to its Windows 8.1 update, allowing users to bypass the Metro Start Screen.
Katie Marsal
Microsoft's changes to Windows 8 certification rules hint at potential iPad mini competitor
Recent changes quietly made to the Windows 8 hardware certification guidelines suggest that Microsoft could be gearing up to debut a new, smaller "Windows Reader" tablet designed to compete with more portable devices like Apple's iPad mini.
Sam Oliver
Microsoft Surface RT & Pro estimated to have sold 1.5M units total
Microsoft's answer to the iPad, the Surface RT and Surface Pro tablets, have stumbled out of the gates, moving just 1.5 million units since launch, according to a new report.
Neil Hughes
John Virata
