Consumers stick to the edges of Apple's 'good, better, best' iPad pricing philosophy

Apple's iPad lineup clearly follows a "good, better, best" pricing strategy, but consumers consistently reach for either the cheapest or the priciest iPad option, leaving the middle tier behind.

Andrew Orr 1 year ago 7

WWDC will be on June 9 with iOS 19, Apple Intelligence updates, and more

Apple's next annual Worldwide Developer Conference is to begin with a keynote video on June 9, 2025, where the company will update its operating systems, may debut a new Mac Pro, and some Apple Intelligence improvements.

William Gallagher 1 year ago 33

M3 iPad Air review: Same great do-it-all iPad with a faster chip

The new M3 iPad Air doesn't have a lot of changes, but the 2025 spec bump is enough to maintain it as our most recommended iPad for nearly everyone.

Andrew O'Hara 1 year ago 3

Crime blotter: Teenaged Apple Store robber agrees to pay security guards

A teenager accused of January's London Apple Store theft has pleaded guilty, an influencer home invasion, and a trip to China in this week's Apple Crime Blotter.

Stephen Silver 1 year ago 7

2025 iPad 11 vs M1 iPad Air: Newer isn't always better

Apple's 2025 iPad 11 is Apple's new budget tablet. The biggest problem for it is that the 2022 iPad Air is almost always a better product for about the same money. Here's how the two compare.

Malcolm Owen 1 year ago 12

2025 iPad 11 review: Incredibly minor improvements, not enough for Apple Intelligence

Apple's latest update to the entry-level iPad doesn't add much, sits in a strange spot in the lineup, and is not powerful to join the company's Apple Intelligence push.

Mike Wuerthele 1 year ago 2

Baseus Nomos 5-in-1 Desktop Charger review: A solid entry into the desktop charging hub genre

Eliminate cord clutter with the Baseus Nomos 5-in-1 Desktop Charger, a pint-sized desktop charger that packs a punch.

Amber Neely 1 year ago 0

Apple mysteriously drops $23 million lawsuit against recycler accused of stealing iPhones

After five years, Apple has dropped a $23 million lawsuit against recycling firm Geep Canada, with no explanation for how the alleged theft of 100,000 iPhone, iPad and Apple Watch was resolved.

William Gallagher 1 year ago 3

Sponsored Content

ESR has a range of new iPad accessories ready, from the Flip Magnetic Case to Geo Digital Pencil

Elevate your new iPad experience with more versatile accessories from ESR, like the multi-angle Flip Magnetic Case, easy-application UltraFit Screen Protector, affordable Geo Digital Pencil with Find My, and productive Magnetic Keyboard Case.

Sponsored Content 1 year ago 0

Save up to $987 on every 2025 Mac, iPad at Apple resellers

Deals continue to pour in for Apple's M4 MacBook Air, 2025 iPad, M3 iPad Air, and Mac Studio, with savings of up to $987 off retail.

Christine McKee 1 year ago 0

New iPad Air is in store and shipping to early buyers

After a week on pre-order, Apple's refreshed iPad Air with M3 processors is now available to buy immediately and the first pre-ordered ones are arriving in users' hands.

William Gallagher 1 year ago 0

'Katamari' rolls onto Apple Arcade in April alongside other revamped classics

"Katamari Damacy Rolling Live," "Rollercoaster Tycoon Classic+" and an entry into the "Space Invaders" franchise are set to make their way to Apple Arcade in the next month.

Amber Neely 1 year ago 0

M3 iPad Air review roundup: It's just a spec bump

The first reviews for the new iPad Air are out, and to no one's surprise, it's still a capable device, if a little boring.

Amber Neely 1 year ago 7

Crime blotter: Suspects charged in international 'new age porch pirate' ring

Federal prosecutors charged more than a dozen people for their alleged roles in a sophisticated theft ring, while an executive in Japan was arrested over MacBook-related fraud in this week's Apple Crime Blotter.

Stephen Silver 1 year ago 0

Save up to $70 on Apple's M3 iPad Air (2025) at Amazon

Amazon's M3 iPad Air deals deliver the steepest preorder savings across Apple resellers.

Christine McKee 1 year ago 0

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