Despite the fact that no one has seen it, a new survey says that 21 percent of buyers are interested in purchasing an Apple tablet device. That demand, along with strong Mac and iPhone sales, is expected to propel the company's stock.
With Apple's Mac home market share tripling in the past five years, Microsoft has fought back with its own advertising campaigns attacking Apple for the first time, a move one analyst sees as a mistake.
Apple's share of the U.S. computer market grew 2.5 percent in the second quarter while the PC industry as a whole saw shipments slide 1.2 percent, according to new figures released Wednesday by market research firm Gartner.
Apple's share of the US computer market fell to 8 percent during the fourth calendar quarter of 2008 from 9.5 percent in the third as the Mac maker surrendered its third place ranking to surging netbook maker Acer, according to market research firm Gartner.
With just days to go before Apple announces the results of its fourth fiscal quarter, new data from market research firm Gartner has the Mac maker snagging a near 10 percent share of the US PC market for the three month period ending September, with its unit shipments growing more than six times the industry average.
More and more consumers are choosing Apple computers to access their favorite online content, with the presence of Macs on the Web growing more than 4.7 percent last month, according to the latest market share figures from Net Applications.
Brisk sales of Apple's MacBook product lines have seen the company's share of the North American notebook market surge more than 60 percent on a yearly basis through the second quarter of the year, according DisplaySearch.
Despite the lack of any clear and obvious enterprise strategy at Apple, analyst Benjamin Gray of Forrester Research reported an incremental gain in enterprise Mac use among the 2,500 organizations the company tracks, representing 50,000 end users.
The investment banking division of the Royal Bank of Canada said Thursday that Apple's back-to-school promotion is showing signs that it will drive the company to a record-smashing quarter in which sales of Macs could exceed 3 million.
AT&T is investigating reports from iPhone 3G users who claim their new phones can't maintain a solid 3G signal. Meanwhile, new figures show a huge jump in Apple's share of the Australian PC market. And Microsoft is offering students up to 30% off Office 2008 with the purchase of a new Mac.
Based on an analysis of Gartner Group's recently published estimates on domestic Macintosh sales, AppleInsider contributing analyst Andy Zaky estimates Apple to have shipped 2.54 million Macs during its third fiscal quarter ended June.
Macs garnered an 8.5 percent share of the U.S. PC market during the second quarter of the year, pushing Apple past Acer in the national rankings and into third place overall, according to preliminary data released Wednesday by market research firm Gartner.