Apple took advantage of a rebounding PC market this past holiday shopping season, with the Mac maker's U.S. sales rising 31 percent year-over-year to 1.5 million units. That was good enough to keep its share of the domestic pie above 7 percent, despite an influx of budget netbook PCs that flooded the market.
Apple in recent months has moved to procure significant quantities of LED camera flash components that could help the iPhone maker's next-generation mobile handsets produce superior image and video captures in low-light situations, AppleInsider has learned.
Apple on Wednesday began widespread testing of Mac OS X 10.6.3, the third planned maintenance and security update to its Snow Leopard operating system, early betas of which already includes bug fixes to over seven dozen system components with an emphasis on stabilization.
Though it was given a software upgrade to version 3.0 in October, Apple TV sales have remained relatively flat over the past 12 months. Similarly, sales of AirPort base stations have struggled to gain momentum due to higher-than-average price points, resulting in minor share declines.
Apple's new Magic Mouse helped Apple see a twofold increase in its share of domestic mice sales last month, AppleInsider has learned, garnering the Mac maker a double-digit slice of the market for the first time ever.
Apple on Tuesday morning took its online stores offline and appears to be in the process of introducing the remainder of its Mac product line up for the 2009 holiday shopping season.
The latest rumors surrounding Apple's plans for its upcoming iMac makeover hint that Blu-ray could remain a "bag of hurt" for a bit longer, while the company taps Intel for its latest mobile chips to help fill the void.
First on AppleInsider: A trio of online advertisements that appear to have been published prematurely by one of Apple's international online stores suggest it's only a matter of days before the Mac maker takes the wraps off of new families of ultra-thin iMacs, lighter & thinner plastic MacBooks, and more affordable Mac minis [Updated with other countries].
Twenty five years after introducing the world to mouse-based computing, Apple co-founder Steve Jobs is now hoping to deliver significant advances to the input device by applying the company's extensive research and development in multitouch technologies, AppleInsider has learned.
Apple this week began informing its direct sales channels that several of its desktop-based Mac offerings have entered a period of constraint, further hinting that Mac hardware updates are on the horizon. [Updated with additional info on Mac mini.]
As Microsoft attempts to enter the retail landscape and compete head-to-head with Apple, the software giant is reportedly courting Apple Store employees with one of its greatest assets: cold, hard cash.
An initiative on the part of Apple to retain and redesign its low-cost polycarbonate MacBook line due to ongoing economic uncertainties is now believed to be closer to fruition than once thought, AppleInsider has been told.
Apple as early as this month will begin to fill out its 2009 Mac product line with a new family of iMacs sporting classier enclosures and a few added bells and whistles, AppleInsider has learned.
A rare misstep on Apple's part saw the world's tech darling surprise in an unusual way Wednesday, leaving onlookers scratching their heads at changes — or lack thereof — to certain members of the iPod family.
Apple is moving quickly to patch holes and repair incompatibilities within Mac OS X 10.6 Snow Leopard, having already providing some developers with betas of the first maintenance and security update planned for the new operating system.
Apple currently plans to host a media event on Wednesday, Sept. 9 to introduce its 2009 iPod offerings and make a host of other music-related announcements, AppleInsider can independently confirm.
Once rumored for extinction, Apple's entry-level polycarbonate MacBooks are on the verge of a refresh that will solidify them at the base of the Mac maker's notebook offerings for the foreseeable future, AppleInsider has learned.
Analysts and industry-watchers alike are constantly scraping the barrel for details on Apple's forthcoming tablet-based device but are consistently missing the mark, AppleInsider has been told.
People familiar with Apple's upcoming Mac OS X 10.6 Snow Leopard operating system are corroborating reports this week that the software has achieved Golden Master status, adding some additional insight on various enhancements and changes that users will notice during the installation process when compared to Mac OS X 10.5 Leopard.
A couple of new features rumored to be in the cards for Apple's forthcoming iMac refresh will up the value proposition for prospective buyers in the market for an all-in-one desktop system, AppleInsider has been told.
Exclusive: After four years of meticulous development riddled with setbacks, Apple is now racing toward an early 2010 launch of a device that may see the electronics maker redefine the portable computing market for the second time in twice as many years.
Apple on Tuesday is likely to announce its best-ever June quarter for Mac sales, as new market data implies the company sold approximately 2.6 million systems during its third fiscal quarter.
Apple made a bold move roughly two years ago to begin transitioning its entire Mac product line away from matte displays and towards glass-enclosed glossy ones, but the company may be nearing a concession that these shiny, highly-reflective screens may not be for everyone.
Battered, bankrupt, and thought to be wobbling on its last leg, Psystar this week proved that it can still turn heads when it announced that it will soon emerge from Chapter 11 bearing its fastest Mac system yet.
Apple, which recently shaved down the cost of its popular Mac notebook lines, remains on track to pass on similar treatment to its all-in-one desktop line by this fall.
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Neil Hughes and Kasper Jade
