Apple appoints new chief of AppleCare
Apple Computer has appointed a new vice president to head its AppleCare customer service and support division, AppleInsider has learned.
Frederick replaces former AppleCare chief, Mark Wilhelm, who was reportedly "let go" from the company back in November.
It's believed that Frederick originally hails from Adobe, where he was said to have been a colleague of John Brandon, who in 2001 also accepted a position at Apple as vice president of the Americas and Asia Pacific.
Sources believe Frederick joined Apple around the same time as Brandon and originally oversaw the company's relationship with Ingram Micro — one of two major US distributors of Apple products. Additionally, he was said to have a part in re-igniting Apple's Value Added Reseller program.
Frederick's promotion to the top Apple support position came amongst a major restructuring to AppleCare. Near the end of 2004, Apple began downsizing its local call centers in favor of outsourcing more of its customer support to locations in India, Holland and the United Kingdom.
As one of his first orders of business as AppleCare VP, sources say Frederick was responsible for finishing a project code-named "Omega Pac," which rolled out GSX, SAP, WSS, and Omega PS8 enhancements for the Pacific countries.
Sources say part of Frederick's team has now been asked to establish more on-site services by leveraging the company's Consultants Network, which helps promote Apple's retail stores while competing directly with traditional Apple resellers.
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3 Comments
am i just being paranoid that applecare will become (even???) more hit and miss? god i'm a greedy bastard had my iBook LCD replaced free!! bwah haa ha ha ha thanks 3-year applecare!!
now waiting till the 933mhz g4 ibook motherboard is so out of stock that then i bring in my iBook whose modem has died ...hoping they will say, here's a new 1.33ghz g4 512mb ram iBook 15" widescreen i have until november 2006 to try and 'scam' a new 'book
Near the end of 2004, Apple began downsizing its local call centers in favor of outsourcing more of its customer support to locations in India, Holland and the United Kingdom.
Wonderful, more American jobs going overseas. Gore must not be pleased with this.
Wonderful, more American jobs going overseas. Gore must not be pleased with this.
cool. i'm in malaysia at the moment... maybe one of those outsourcing-call-centre-thingys will pop up here...
i'll sign up to be an applecare phone customer service rep ~ i'll give you appleInsiders very very good service...!! for some kickbacks of course...
paypal US$400 to me and i'll say
"oh, your iBook modem is not working? shure, we'll send out a replacement PowerBook to you..."
i'll be fired within my first 10 minutes