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Rumors of Google retail store resurface, but no launch date in sight

Apple's trademarked Apple Store layout. | Source: USPTO

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A rumor that Google is investigating opening physical retail outlets to compete with the Apple Store has resurfaced, though sources say the internet giant may not move forward with the initiative until 2014.


Citing people familiar with the matter, The Wall Street Journal on Monday reported that the internet search giant is developing plans to build brick-and-mortar outlets at which a variety of Google-branded products like the Nexus 7 will likely be sold. Also thought to be carried at the rumored stores are devices running the Android and Chrome operating systems.

While the study of Apple's retail business continues, Google's own stores may not open their doors until next year, one source said. These people also noted that the move into retail has been discussed for some time as devices running the company's Android mobile operating system become more dominant worldwide.

The Mountain View, Calif., company is not alone in trying to replicate the Apple Store's success, as software giant Microsoft opened its own store in 2009. Although the stores are modeled after the open-space layout of Apple's outlets, the Windows-centric shops have yet to draw the same kind of foot traffic. A comparison between the two stores from November found the Apple Store to have sold about five times as many items per hour than the Microsoft Store over Black Friday.

More recently, Apple was awarded a trademark for the Apple Store's design and layout, covering the distinctive all-glass storefront and facade, interior recessed lighting, Genius Bar and rectangular tables, among other design cues.



35 Comments

suddenly newton 14 Years · 13819 comments

And why would an Internet search giant need a retail store? /facepalm

stourque 16 Years · 364 comments

Here's an artist's rendition of what the new Google store will look like: [IMG]http://forums.appleinsider.com/content/type/61/id/20803/width/200/height/400[/IMG]

gatorguy 13 Years · 24627 comments

The version of this story I read several days ago said Google realizes that the best way to sell Google Glass is to give potential buyers a "hands-on" opportunity. They don't think they can be as successful marketing them unless folks can try them out in person with properly trained salespeople to assist. One of the articles also said they want to provide on-site training and troubleshooting with new and upcoming Google products.
 
Great artists and all....

jungmark 13 Years · 6927 comments

To gain access to the store, customers hand over their purse and wallets and allow Google "security" to peruse the contents.

ort 15 Years · 38 comments

They are going to sell everyone's personal information there. Buy your neighbors last 25 searches for $14.99.