AppleInsider Staff
Commemorating 50 years since legendary band The Beatles appeared on "The Ed Sullivan Show," the Apple TV was given a quiet update on Monday, featuring content from the band available on iTunes, along with the band's landmark U.S. television appearance in 1964.
The new channel, simply named "The Beatles," is now available on users' Apple TV home screens. The widescreen icon is a screencap showing the "Fab Four" in their first appearance on Sullivan's program in 1964.
It was 50 years ago Sunday, on Feb. 9, 1964, that 60 percent of American TVs tuned in to watch The Beatles make their U.S. television debut on "Sullivan." That event is considered a milestone in American culture, bringing about the "Beatlemania" craze that swept the nation.
The new Beatles channel on Apple TV features the band's historic debut performance on Sullivan's program, available to stream for free. The 14-minute performance from New York City is presented in its entirety for a limited time.
The new channel also promotes the availability of all of The Beatles' U.S. albums, which are available for purchase on iTunes digitally for the first time. The same content, including the performance on "Ed Sullivan," is also available on Mac or PC via the iTunes Store.
Sponsored Content
Wesley Hilliard
Andrew Orr
Amber Neely
William Gallagher
46 Comments
Steve WOULD have done this.
We are so sick of the Beatles in the UK. Every single event they get the aged Sir Paul McCartney to sing one of the Beatles collection of nursery rhymes to the jubilant crowds. Please retire and save us all. Arghh. Hope my ATV doesn't auto upgrade.
Awesome!
good move Apple they should add the special last night for sale - amazing - Ringo proved why he is a Beatle - OUTSTANDING! Paul - on dvd for tonight!
[quote name="zaba" url="/t/161972/50th-anniversary-of-beatles-on-ed-sullivan-celebrated-with-new-apple-tv-channel#post_2469889"]We are so sick of the Beatles in the UK. Every single event they get the aged Sir Paul McCartney to sing one of the Beatles collection of nursery rhymes to the jubilant crowds. Please retire and save us all. Arghh. Hope my ATV doesn't auto upgrade.[/quote] The UK has had phenomenal acts come out of that country. And the beetles are the best to ever come out. Not my cup of tea, but you HAVE to support them. I don't want them to stop, nor the stones. It's not like Paul is doing rock songs- he can keep it going. Eventually they'll all be dead and millions will wish they could see them again.