Back to School promotions on Mac, iPad Pro start in Australia, Japan, New Zealand

Apple has launched a series of Back to School promotions in Australia and New Zealand, with purchasers of new equipment online or at Apple Retail getting gift cards for a future purchase at the Apple Store.

Between Feb. 7 and Mar. 16, educational staff or students in Australia who purchase a MacBook Air, MacBook, MacBook Pro, Mac Pro, and iMac will receive a A$100 ($76) Apple Store gift card. An A$70 ($54) gift card is given to iPad Pro purchasers.

Customers in New Zealand will get a NZ$105 ($77) and NZ$75 ($55) gift card, respectively.

The deal in Japan is similar — purchasers of a Mac other than the Mac mini will receive an 8500 yen ($76) gift card, with purchasers of an iPad Pro qualifying for one worth 5,500 yen ($49).

Refurbished products are not eligible for the gift card in either location. Configure-to-order products qualify for the offer as well.

The 2017 promotion is a return to the previous gift card promotion model. Most recently, Apple has been giving Beats headphones with hardware purchases for back to school buyers.

5 Comments

entropys 14 Years · 4320 comments

About 7 years ago

School students and teachers are all already back at school after summer holidays. Any IT purchase by them would have been made in a January. Great timing.

Unless this is targeted at tertiary students and university lecturers? There might still be a very narrow window there.

boltsfan17 13 Years · 2294 comments

entropys said:

School students and teachers are all already back at school after summer holidays. Any IT purchase by them would have been made in a January. Great timing.

Unless this is targeted at tertiary students and university lecturers? There might still be a very narrow window there.

Depends on where you are talking about.Term 1 of the school year is just starting in New Zealand so this deal is good timing.

macxpress 17 Years · 5916 comments

entropys said:

School students and teachers are all already back at school after summer holidays. Any IT purchase by them would have been made in a January. Great timing.

Unless this is targeted at tertiary students and university lecturers? There might still be a very narrow window there.

These are never aimed at HS students and faculty. Its always aimed at higher-ed (college/university).

anome 17 Years · 1545 comments

macxpress said:

entropys said:

School students and teachers are all already back at school after summer holidays. Any IT purchase by them would have been made in a January. Great timing.

Unless this is targeted at tertiary students and university lecturers? There might still be a very narrow window there.

These are never aimed at HS students and faculty. Its always aimed at higher-ed (college/university).

We don't usually refer to Tertiary Education as "School". It would normally be "Back to Uni", which might be bit exclusionary of the other forms of education.