Tim Cook kicks off Apple's 50th anniversary celebration

Apple rarely looks back, but fifty years since its founding is a milestone not to be missed and CEO Tim Cook has begun by publishing a letter celebrating it.

William Gallagher 3 months ago 8

Party of One: Tim Cook doubts Apple's 50-year-old DNA can be replicated

Apple is a "Party of One" in the world, according to CEO Tim Cook in a new interview weeks ahead of the company's 50th anniversary.

Malcolm Owen 3 months ago 3

Apple at 50: Michael Scott, the company's first CEO, made bold and bad choices

As Apple hits 50 years old, AppleInsider recounts the pivotal role of each of its CEOs, starting with the very first one, Michael Scott. He made bold choices, but he made them badly.

William Gallagher 3 months ago 5

Remembering Steve Jobs on his 71st birthday

Fifteen years after his death, Steve Jobs is still continually quoted, sometimes criticized, but always seen as creating the ethos of Apple. On what would have been his 71st birthday, this is how he shaped Apple — and the world.

William Gallagher 3 months ago 4

50 years of Apple history is on display at the Computer History Museum

Apple's 50th birthday is coming up on April 1, and to celebrate, the Computer History Museum in Mountain View, California, is holding in-person exhibits and promoting online content about the company's history.

Wesley Hilliard 4 months ago 0

How the iPad created the tablet market despite being late to the game

Microsoft and others had at least years, if not more than a decade, to get tablet computers right — but then on January 27, 2010, Apple brought out the iPad and showed them how it should be done.

William Gallagher 4 months ago 1

How Apple nearly chickened out and came close to not airing the legendary "1984" ad

It's lauded as one of the most effective ads ever made, it stunned viewers, but on January 22, during the Super Bowl, "1984" launched the Macintosh without even showing the product once. It almost didn't make it to air.

William Gallagher 4 months ago 9

Apple Lisa changed computing over 40 years ago, but the world didn't notice

Just about everything the Mac brought to technology was already there a year before with the failed Apple Lisa, that launched on January 19, 1983.

William Gallagher 4 months ago 16

Mac mini, the little Mac that could, is 21 years old

It's once again a fan favorite with its new M4 version, but 21 years after Steve Jobs launched the Mac mini, it has had an extraordinary life of rave reviews — and criticism.

William Gallagher 5 months ago 18

The MacBook Pro is 20 years old, today

In one moment on January 10, 2006, Steve Jobs said Apple was through with the hit PowerBooks. So, instead, he unveiled the first MacBook Pro with Intel inside.

William Gallagher 5 months ago 15

You can finally bid on a strange assortment of Steve Jobs' personal effects

Steve Jobs' childhood ephemera has hit the auction block, revealing an almost unsettlingly intimate window into the Apple co-founder's early life.

Amber Neely 5 months ago 0

Sergey Brin thought he had his Steve Jobs moment with the failed Google Glass

Looking back on Google Glass, Google co-founder Sergey Brin thought he was "the next Steve Jobs," a mindset that pushed the device out the door before it was ready for consumers.

Amber Neely 5 months ago 18

Dozens of staffers quit Apple, leaving behind only 164,000

Inevitably, reports of key Apple executives leaving have prompted more Apple-is-doomed headlines that even absurdly claim the iPhone is at risk.

William Gallagher 6 months ago 25

Apple's 1976 formation papers could fetch $4 million at auction

The original founding agreement that resulted in the creation of the Apple Computer Company in 1976 is probably heading to auction, with the documents expected to sell for up to $4 million.

Malcolm Owen 6 months ago 0

How Pixar avoided becoming 'Sillywood' when Steve Jobs took over

In a rare interview from 1996, Steve Jobs talks about getting involved — and keeping his distance — in order to make "Toy Story" studio Pixar a success.

William Gallagher 6 months ago 1

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