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Twentieth Century Fox & Apple introduce iTunes digital copy

Twentieth Century Fox and Apple today announced Digital Copy for iTunes, which provides customers who purchase a DVD with an additional Digital Copy of the movie.

Just like movies purchased from the iTunes Store, an iTunes Digital Copy can effortlessly be transferred to iTunes and then viewed on a PC or Mac, iPod with video, iPhone or on Apple TV. The first DVD to make its debut with iTunes Digital Copy is the Special Edition DVD premiere of the Family Guy “Star Wars” parody, “Family Guy Presents: Blue Harvest,” which is being released in stores today. Fox and Apple are planning to deliver many more DVDs with iTunes Digital Copy this year.

“One of the most requested features DVD buyers have been asking for is the ability to get the movies they bought into their iTunes library,” said Jim Gianopulos, chairman and chief executive officer of Fox Filmed Entertainment. “We’re thrilled to offer such an incredibly simple way for our customers to get even more out of their DVD purchase, and we look forward to releasing many more DVDs this year with iTunes Digital Copy.”

The new iTunes Digital Copy provides a consumer friendly way to transfer a DVD purchase to a user’s iTunes library. Once a customer buys the DVD, they insert it into their computer, enter a unique code into iTunes and iTunes automatically copies the movie to their iTunes library within minutes. Customers own the iTunes Digital Copy of the movie and it has all of the same viewing options as other iTunes Store video content, including the ability to be viewed on a computer, iPod with video, iPhone and Apple TV.

Each DVD will only transfer its iTunes Digital Copy to one iTunes library.



18 Comments

ihatescreennames 19 Years · 1977 comments

Hopefully the picture of the iTunes Digital Copy will be as good or better than a HandBrake rip. Otherwise, I'll still be ripping. Booo!

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kishan 20 Years · 660 comments

Blue Harvest should be showing up today. I'll be sure to do a Handbrake vs. Digital Copy comparison and post it.

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jamesperih 17 Years · 7 comments

About time something like this came with iTunes integration -- my Harry Potter & the Order of the Phoenix Special Edition DVD came with a "Digital Copy" which was a painful experience to initiate and download (via the InterActual Player on, you guessed it, Windows Vista).

Maybe this'll be easier. But, as I always say, I wonder if this feature will be available in Canada... for HPOP, it was... but... hmm...

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kishan 20 Years · 660 comments

The Brown Truck delivered Blue Harvest this afternoon. On insertion this is what shows up:

Unfortunately, when I double click on the icon, this is what comes up:



Perhaps whatever handshake needs to occur for this copy protection scheme is not yet up and running on the iTunes end of things?

ihatescreennames 19 Years · 1977 comments

Have you updated iTunes to 7.6? Not sure if you even need to for this, just a guess...