AppleInsider Staff
Auction house Sotheby's on Friday outed another collaboration between Apple SVP of Design Jony Ive and acclaimed industrial designer Marc Newson, this time a custom Product (RED) edition Mac Pro.
According to Sotheby's estimates for Lot 27, the "selected and customised" Apple desktop will go for between $40,000 and $60,000, though the final going price will likely be much more.
As with Ive's previous work for the Nov. 23 charity auction, including a one-off Leica M digital rangefinder, the Mac Pro has added flair above and beyond the normal retail version set to hit store shelves this December. Not much is revealed in the lot detail, though it appears from the pictures that the aluminum substructure and outer shell have been anodized in red.
In addition to the Leica and the Mac Pro, Ive worked with Newson and Bono on a pair of 18 karat rose gold EarPods. The Apple design guru is also listed as having a hand in a custom Range Rover, an Hermès horse saddle and a Dom Pérignon bottle cooler (which includes a 1.5L Magnum bottle of Dom Pérignon Œnothèque 1966), among other red designs.
The charity event, titled "Jony and Marc's (RED) Auction," benefits the Global Fund to fight AIDS, Tuberculosis, and Malaria.
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69 Comments
To bad apple did not sell this with 5C colors, "for the colorful, pros"
They should sell a shiny chrome version. That would sell like crazy.
I'd give my left nut for that. Ok. Fanboy out.
Man, not only do I REALLY wish I had some reason to buy a Mac Pro in the first place, but this thing ... yikes.
If I had the money to buy this, I'd build an entire room around it. :)
Sotheby's has the auction items up. A couple items were donated by Dieter Rams. :) http://www.sothebys.com/en/auctions/2013/null-n09014.html#&i=36