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Tim Cook praises Jony Ive's contributions in email to Apple staff

Apple CEO Tim Cook (right) with CDO Jony Ive (left)

An internal email from Apple CEO Tim Cook to Apple employees about the departure of chief design officer Jony Ive insists Apple will continue to benefit from the move, as well as emphasizing the change in the design team's management structure.

On Thursday, Apple announced long-time design lead Jony Ive was leaving to form his own design firm, LoveFrom, but will continue to work closely with Apple as its first client. The major change from the long-term collaborator has prompted Cook to write a letter to employees, to advise them of the changes and to ease their concerns over the monumental shift in leadership.

In the letter, published by Buzzfeed News and confirmed as genuine by AppleInsider, Cook talks about the promotion of Sabih Khan to the executive team as SVP of Operations, reporting to Jeff Williams. Put first ahead of the main Ive news, the statement advises Sabih has worked on "every Apple product since the late 90s," and is "always committed to delighting our customers while advancing quality, sustainability, and responsibility in manufacturing."

Cook then shifts over to the Ive event, reiterating the departure and independent design firm creation. "Jony's contributions are legendary, from the central role he played in Apple's revival beginning in the late 90s, through the iPhone and perhaps his most ambitious project, Apple Park, where he has put so much of his energy and care in the past few years," writes Cook.

"I am proud to call Jony a friend, and those who know his ideas and curiosities are boundless," the CEO continues. "We will all benefit - as individuals who value great design, and as a company - as he pursues his passions and continues his dedicated work with Apple."

On new heads of design, Evans Hankey and Alan Dye are referred to as "strong stewards of Apple's design ethic and creative culture."

The full letter to employees reads:

Team,

I'm writing to let you know about some changes to the ET involving two people who embody Apple's values and whose work will help define Apple's future.

I'm happy to announce that Sabih Khan has been named to the executive team as senior vice president of Operations reporting to Jeff Williams. Sabih has worked on every Apple product since the late 90s, always committed to delighting our customers while advancing quality, sustainability and responsibility in manufacturing. His team makes possible some of the most beloved — and most complex — products in the world, and Sabih leads them with heart. I am thrilled to have him overseeing our supply chain.

Today, we also mark another important evolution for our company. After nearly 30 years at Apple, Jony Ive is starting an independent design firm which will count Apple among its primary clients and will depart the company as an employee later this year. Jony's contributions are legendary, from the central role he played in Apple's revival beginning in the late 90s, through the iPhone and perhaps his most ambitious project, Apple Park, where he has put so much of his energy and care in the past few years. I am proud to call Jony a friend, and those who know him know his ideas and curiosities are boundless. We will all benefit — as individuals who value great design, and as a company — as he pursues his passions and continues his dedicated work with Apple.

Of all his accomplishments, Jony cites the team he helped to build as one of his proudest. His longtime collaborators, Evans Hankey and Alan Dye, are strong stewards of Apple's design ethic and creative culture. Collaboration and teamwork are defining features of Apple's success across the company.

Evans and Alan will report to Jeff Williams. As many of you know, Jony and Jeff have been close collaborators and partners for many years. In particular, Jeff's leadership in developing Apple Watch brought together a cross-organizational team, unprecedented in scope, to produce Apple's most personal device ever. This is what Apple does at its best: elevating a category beyond its imagined limits, and revealing how a single device can be so much more than the sum of its parts. I'm incredibly excited about the design team's work, both underway and yet to come.

Tim



7 Comments

lmac 14 Years · 212 comments

Jony is quitting because he couldn't stand working in that horrible round building, and he couldn't find any way to make the MacBook any thinner. Haha.

macplusplus 9 Years · 2116 comments

Great. Free new Mac Pro infrastructure from Tim Cook guaranteed already B)

peymong 10 Years · 3 comments

I want to say , since Steve passing , Apple really hasn't been itself. That was apparent even in my short time at Apple store .
Ive was and is the design brain , He was the person Steve could go tow to tow and come up with what we all loved about Arts and Design ideas.
There is something missing since and I can't put my finger on it , But we are missing the the eagle eyes and desire for perfection.
I believe Apple just got too big for its own good. I am sure many inside still desire to do and have the passion to bring it all back.
We been here before when Steve left the first time. I am sure someone will standup and steer everyone to Apple's DNA.
As far as Ive 's concern , all I can say is THANK YOU . 

sflocal 16 Years · 6139 comments

peymong said:
I want to say , since Steve passing , Apple really hasn't been itself. That was apparent even in my short time at Apple store .

*yawn*

oh look... a squirrel!!

22july2013 11 Years · 3736 comments

Will Jony's company be based in the US or UK?