Gunnar Optiks, a pioneer in blue light-blocking technology, has announced its latest innovations at CES 2024, including a new lens material and several new eyewear collections.
The Mineral Glass lens, available in Amber and Clear, is set to be a standout in the eyewear industry. Used in camera lenses and telescopes, this material is known for its optical purity, incredible scratch resistance, and minimal distortion.
Gunnar emphasizes that this lens material delivers the highest quality optics, ideal for videophiles who value clear visuals and durability.
Alongside the Mineral Glass lens, Gunnar has introduced the "Clear Pro" tint, available in select styles during the first quarter of 2024. The new tint promises discreet protection against blue light without the amber hue, catering to users who prefer a more natural look.
Gunnar's new eyewear collections for the first half 2024 are diverse and innovative. The Cupertino, launching on January 10, features a premium acetate frame with interchangeable lens inserts, including signature amber, clear, sun, and amber max options.
The Plaid and Strata Collections, including the Palomar, Pismo, and Pacifica styles, offer a range of fashionable options for different preferences.
The company's collaborations with popular franchises are also noteworthy. The Blizzard x Gunnar collection includes the Overwatch D.Va Tokki and Overwatch Ultimate, both launching on February 27.
The Tokidoki x Gunnar collaboration brings the Year of the Dragon and Cotton Candy Carnival styles. In contrast, the Marvel x Gunnar collaboration features eyewear inspired by Groot, Wolverine, Deadpool, and Punisher.
Each pair of glasses includes patented lens technology that blocks harmful blue light, reduces eye strain, minimizes glare, and improves sleep quality.
Pricing and availability timelines aren't yet clear for any of the new releases.
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