Latest ARKit News

Apple sues US Patent Office over augmented reality trademarks

Apple has again filed a suit against the USPTO following the office's refusing to allow terms such as "Reality Composer" to be trademarked.

William Gallagher 2 years ago 1

Apple's AR ambitions could expand into Personal Shopping and tech support sessions

Using hardware like Apple Vision Pro, future Apple Store Personal Shoppers could demonstrate devices to users, and show the products interactively within the customer's home.

William Gallagher 2 years ago 7

Future visionOS could mirror a display without the iPhone or Mac's screen being on

If this technology comes to fruition, an Apple Vision Pro or an iPhone could be used to privately display the a screen of a blanked-out iPhone or Mac.

William Gallagher 2 years ago 9

Apple highlights interactive, collaborative AR art experience 'Deep Field'

"Deep Field," a new immersive art experience, uses the iPad Pro and Apple Pencil to help students around the world co-create a natural wonderland.

Amber Neely 2 years ago 0

Apple 'Far Out' iPhone 14 event invite is an AR star field

The September 7 Apple event invite has an augmented reality feature for iPhone and iPad which creates a looping star field. Here's how to activate it.

Wesley Hilliard 3 years ago 7

Format wars enter the AR era as Safari lacks support for competing WebXR standard

Industry insiders claim Apple's lack of support for WebXR is holding Augmented Reality on the web back, but that's only if you ignore the standards Apple already supports.

Wesley Hilliard 4 years ago 4

Apple refining room & floor mapping for mobile devices, virtual reality headsets

Apple is researching several types of 3D floor-mapping systems that could integrate with a head-mounted device like a virtual reality headset or "Apple Glass."

Mike Peterson 4 years ago 2

Apple execs talk about how the iPhone continues to push AR forward

While many people believe that headsets and glasses are the future of augmented reality, Apple executives show how the iPhone is already turning the AR field on its ear.

Amber Neely 5 years ago 4

Apple, Google hiring special effects masters away from Hollywood to work on AR & VR

Projects such as Apple AR are offering more challenges, better working conditions, and greater salaries, for special effects artists than Hollywood studios.

William Gallagher 5 years ago 2

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