Apple has introduced Apple Card, a new payment service that is part of Apple Pay designed to make it easier for customers to use a credit card, taking advantage of the functionality of the iPhone and iOS to make the card easy to acquire, and to use.

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After two years of buildup, Apple CEO Tim Cook has announced what he called a "sneak peek" of the programming that his company's content service will include. The new service is to be called Apple TV+, but no pricing or confirmed start date was revealed.

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Apple on Monday officially announced Apple News+ and with it an important launch partner in The Wall Street Journal, one of only major two publications to sign on to the new Apple News subscription tier.

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Buried in Monday's iOS 12.2 release are images and an animation of Beats' previously-rumored, unreleased AirPods equivalent, referred to as "Powerbeats Pro."

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Perhaps to avoid confusion with its multiplying TV services, Apple is renaming the base-level fourth-generation 1080p Apple TV to the "Apple TV HD."

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Apple is hoping to encourage more kids to learn to program via one of its Apple TV+ shows, extending its existing Swift-based coding curriculum by having a Sesame Street-themed show teaching the fundamentals program design and creation.

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Apple has publicly released iOS 12.2 and tvOS 12.2 just after its special event, with the latest versions of the operating systems now available to download by all iPhone, iPad, iPod touch, and Apple TV users.

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In celebration of Monday's Apple event, Amazon is knocking hundreds off current hardware, with 2018 iPad Pros starting at $699 and Macs as low as $999.

Now that Apple has rolled out iOS 12.2 for iPhone and iPad, AppleInsider breaks down over 40 features and changes that are included in the new OS update.

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Topping off its Apple TV+ debut on Monday, Apple brought to stage billionaire media mogul Oprah Winfrey, who outlined some of her projects for the service — led by a unique live book club.

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Apple is opening its new Apple TV experience to new audiences by expanding the device range it will be available on, with a selection of smart TVs and set-top boxes from third-party device producers set to offer the new version of the app in the coming months.

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At the company's March special event, Apple has revealed its much-awaited Apple TV Channels streaming video service, coupled with an updated Apple TV app, making that available across the entire range of Apple devices including the Mac. Apple TV Channels will begin in May.

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For Apple's third reveal for the services-centric event on Monday, the company has rolled out a new gaming subscription service for the iPad, iPhone, and Mac called "Apple Arcade"

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Time is running out to snap up exclusive savings on Apple's latest hardware. Apple authorized reseller Adorama is knocking $10 off 2019 iPad and AirPods pre-orders — or $5 off the AirPods wireless charging case by itself — delivering the lowest prices anywhere. Discounts on AirPods are extremely hard to come by, especially on a brand-new release, so don't delay in picking up a pair today. Plus, save up to $120 on 2019 iMacs.

Apple has opened the "It's show time" Apple News and video event with a special animated introduction, one that highlights all of the important ad campaigns and products that the company has produced over the years in a fast-paced movie-style preroll.

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At Apple's "its show time" event, Apple has debuted a paid news subscription called "Apple News+" integrating traditional magazines into Apple News. The service launches in the US for $9.99 per month and in Canada for $12.99 today, with other countries to follow.

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Just as Apple is preparing to announce its own video streaming platform, Google's YouTube is effectively abandoning efforts at high-budget scripted TV shows, a report said on Monday. [Updated with denial by Google]

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Both Apple and Qualcomm are insisting that their victory in a U.S. International Trade Commission ruling, due Tuesday, will be essential to the future of 5G in the country.

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Apple is set to launch its streaming video and updated news service at a special event in the Steve Jobs Theater in Apple Park at 10 a.m. Pacific, 1 p.m. Eastern on Monday. AppleInsider's Daniel Eran Dilger will be there — join us for exclusive in-depth coverage and analysis direct from the event.

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The rapid global growth of video streaming, a market Apple is tipped to enter, has reached a point where there are more subscriptions to streaming services than there are traditional cable subscriptions, though the lion's share of revenue still goes to the cable companies.

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Apple posted a collection of five new tip videos to its YouTube channel, teaching owners of the Apple Watch Series 4 how to perform some basic functions on the wearable device, including a few covering the wrist-worn hardware's fitness functionality.

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Drumming up publicity for Monday's press event, which starts at 10 a.m. Pacific, Apple is already running a purported "livestream" from the Steve Jobs Theater at Apple Park, usually showing little more than a empty stage.

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Apple's "TV" app — the locus of the video platform set to be announced on Monday — may sell subscriptions to outside services like HBO and Showtime at a cost of $9.99 apiece, a report suggested on Sunday.

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It's very easy to add another cheap subscription if you're want to try out an app or a video service. Before you know it, though, you're paying out a lot of money every month. Here's how to find out what you've subscribed to, through the App Store and what you can do about it.

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In the last seven days, Apple has revamped its iPad Air, iPad mini, iMacs, and AirPods and also introduced new Watch bands as well as iPhone cases. If that wasn't enough, the company has also announced a big update to its entire iWork suite. Here's a round up of all the products Apple has brought out ahead of its March 25 "Its show time" event.

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Mere days after Apple announced new iMacs, Apple authorized resellers are already issuing steep discounts on the 2019 21.5-inch iMac 4K, delivering the lowest price available at $1,099 for the standard model.

Apple's March 25 "its show time" event is expected to be largely focused on Services, with a new report claiming that the company may debut a subscription service for paid iPhone and iPad games during the presentation as well.

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Apple's chief design officer Jony Ive in an interview published Friday offered perspective on why AirPods — like iPod and iPhone before it — has over the past months graduated from popular tech product to pop culture phenomenon.

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Days before Apple is expected to lift the veil on a hotly anticipated streaming video service, a report on Friday offers a few behind-the-scenes tidbits from the company's Hollywood partners, including speculation that distribution plans for the product may not be finalized.

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For a limited time only, shoppers can take advantage of an exclusive coupon discount on select 2019 21.5-inch iMac 4K and 27-inch iMac 5K pre-orders, with prices starting at just $1,699 for 5K models. These deals deliver the lowest prices anywhere with free shipping and 0% financing incentives. Reserve your spot in line today!

Rumors out of Apple's Asian supply chain claim the next iPhone will provide compatibility with Integrated Device Technology's "Wireless PowerShare," enabling the ability to wirelessly charge devices like Apple Watch and AirPods.

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When Huawei CFO Wanzhou Meng was arrested in December, the one-time heir apparent to the Chinese communications equipment giant and current focus of a U.S. criminal case was carrying an iPhone 7 Plus, iPad Pro and MacBook Air.

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Apple's next iOS 12 update, expected to debut next week, will reportedly deliver iPad Pro support for Logitech's popular Crayon, making the tilt-sensitive stylus the only device to offer universal compatibility across the sprawling iPad lineup.

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Although Apple's streaming video platform should offer an assortment of third-party services at launch, Hulu reportedly won't be one of them.

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Now that Apple has, presumably, gotten the big spring hardware announcements out of the way, it's clear that the March 25 event will be all about services. AppleInsider looks at what to expect during Apple's "Its show time" event.

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Apple has a penchant for showing people using "naked" iPads in ads, but we all know the truth — you need some sort of case if your iPad's going anywhere outside of the home or office. Here are some of the better case options for a 2019 iPad Air, whether available now or shipping in the near future.

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The Apple-owned Beats may be preparing its own take on the AirPods concept, as the luxury headphone brand is reportedly preparing to launch a cord-free version of its eponymous PowerBeats, potentially within the next month.

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Apple CEO Tim Cook visited Beijing this week, touring businesses and local landmarks, as well as meeting with China's Vice Premier Sun Chunlan.

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AT&T's controversial "5G E" network — really rebranded 4G LTE — may actually be slower than Verizon and T-Mobile's LTE networks, a newly-published study says.

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