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Official Apple figures peg iOS 10 adoption rate at 54%

Apple this week released the first official statistics on iOS 10 adoption since the OS went live in September, revealing more than half of compatible devices are now running current generation software.

Announced in an update to Apple's developer support website, iOS 10 powered 54 percent of iPhone, iPad and iPod touch devices measured through the App Store as of Oct. 7.

Though adoption rates are growing, Apple's official numbers are far lower than those published by outside market research firms.

Mixpanel, for example, put iOS 10 adoption at 55 percent on Sept. 30, a figure identical to separate findings from AppLovin. Mixpanel's iOS 10 numbers jumped to 64.30 percent on Oct. 7, and the firm's live tracker shows Apple's latest OS powering around 67.55 percent of compatible devices as of this writing.

As with previous iOS releases, consumer uptake has been expectedly brisk. In lieu of official statistics from Apple, initial figures from Mixpanel put adoption at 14 percent after just 24 hours of availability.

It appears, however, that consumers this year are slower to make the switch as compared to prior iOS releases. Half of all users were running iOS 9 only four days after its release last year, for example.

For 2016, Apple's mobile OS delivers a handful of design enhancements and feature additions to Messages, Maps, Siri, Photos, Apple Music, News, and more. Perhaps most meaningful are changes in policy that allow third-party access to first-party platforms like Siri and Messages, the latter of which now boasts its own App Store featuring app extensions and stickers.

Apple's iOS 10 is available as a free update and can be downloaded through the Software Update function in the Settings app.



13 Comments

freshmaker 13 Years · 532 comments

Really digging 10 so far - very nice update.  I've been noticing significantly better performance on my 6s+, and even slightly better battery life.  

fotoformat 13 Years · 302 comments

... and even slightly better battery life.  

That's "cool" man... (inference intended!)

matrix077 9 Years · 868 comments

I'm not surprised. I couldn't wait to update. One reason was I also wanted watchOS 3. Would love to know adoption rate of that as well. Guess it would be way higher than iOS.

ppietra 14 Years · 288 comments

People should stop comparing with 50% in 4 days for the iOS 9. That number was not under the usual official conditions for Apple, there was too much interference from an abnormal high number of people with iOS 9 who were looking to update their apps, etc.
People should look at the number that came out at around the same time every year in October. It was 57% for iOS 9 on October 5, 2015 (19 days) VS 54% for iOS 10 after 24 days.

brakken 11 Years · 687 comments

Apple's least popular iOS in many years.
Horrible new design and more complex, slower usage no doubt contribute to the slow up-take.
The faster transitions just don't make up for the increased complexity, and therefore tediousness, of this version.
Let's hope 11 reinstates iOS as the worlds most user-friendly mobile operating system, coz this ain't it!