The HomePod — now due in 2018 — will mark Apple's first real attempt at making Siri an "ambient" voice assistant. Arguably, though, the company needs to push a lot harder if it wants people to choose Siri over alternatives from Amazon and Google.
Introduced this summer at WWDC17, Apple's HomePod was immediately positioned next to Amazon Echo and Google Home by bloggers as a "smart speaker" serving primarily as a way to chat with a voice assistant. But that's not how Apple introduced it.
Sonos is developing a new Wi-Fi-enabled speaker with built-in voice control, which should moreover support "multiple voice platforms," according to a newly-published filing with the U.S. Federal Communications Commission.
In a potential shot at Apple's AirPlay 2 as well as speaker maker Sonos, Amazon is rumored to be preparing its own multi-speaker, multi-room music technology, which could come to existing Echo devices via a software update.
Apple's HomePod aims to further expand Siri assistance outside of iOS devices, Apple Watch, Macs, the Apple TV Remote and AirPods into the same sort of "always ready" home experience delivered by Amazon's Echo, even as it upgrades audio reproduction quality in the emerging "smart speaker" segment into the realm of affordable luxury.
Amazon's voice-driven personal assistant Alexa is going visual, via the online retailer's new high-end Echo Show, a $230 tabletop personal assistant featuring a 7-inch touchscreen, 5-megapixel camera, and dual 2-inch stereo speakers.
As rumors continue to heat up regarding a Siri-driven personal home assistant with high-end audio, Amazon is preparing to expand its own Alexa lineup, with a new leak revealing a touchscreen flagship Echo with camera.
On Wednesday, Amazon expanded its Alexa family of devices with the Echo Look — a voice recognition device with a camera tailored to snapping a shot of your outfit, rating it, and giving you alternate choices in conjunction with an iOS app.
Marriott is currently testing both Apple's Siri and Amazon's Alexa at an Aloft hotel in Boston to gauge which assistant, if either, might be best for letting guests control their rooms through voice commands, a report said on Wednesday.
Amazon on Thursday began updating its official app for iOS to bring support for Alexa, its voice-driven personal assistant, officially to the iPhone, allowing users to ask questions, shop, play music and more.
Long-time accessory maker is looking to widen its involvement into the home automation and "internet of things" marketplaces, rather than throwing in as a development partner solely with Apple, Amazon, or Google.
There's a new gold rush in tech, related to voice assistance and a voice-first interface for everything we do at home, in the car and while out and about. What happens if the world's best positioned, most profitable tech company fails to capitalize on it?