Thursday, May 17, 2012, 04:35 pm
Steve Jobs wanted to build 'iCar,' Apple board member says
J. Crew CEO and Apple board member Mickey Drexler claims that the tech giant's co-founder Steve Jobs had aspirations of designing a full-fledged automobile.During a recent interview with Fast Company's Innovation Uncensored conference this week, Drexler said that Jobs wanted to build a so-called "iCar" before his death in 2011.
"Look at the car industry, it's a tragedy in America. Who's designing the cars?" Drexler said. "Steve's dream before he died was to design an iCar and I think it would've been probably 50% of the market. He never did design it."
Drexler also alluded to the much-rumored Apple television, saying that the company would be "dealing with" the living room at some point in the near future. It is unclear whether the board member has any specific information regarding a release, and his statement is most likely based on speculation.
The J. Crew chief also said that he wouldn't want to be in Tim Cook's shoes because it is more difficult to take the reins of an already-successful company that one that is failing.
Drexler, who has been a member of Apple's board since 1999, was formerly the CEO of clothing brand Gap before being fired in 2002. He was subsequently hired by J. Crew and has been attempting to rebrand the company as a high-end American fashion boutique.
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"Steve wanted to do something, but he didn't."
And somehow that's news? I'm certain he wanted to make a car, but that's not Apple's forte, nor was it critically important.
Quote:
In other news, Drexler has been ousted from the Apple board of directors.
So, given that there are no links in this article that allow us to see what he really said, could you explain how this alludes to the television in any way?